Nov. 30, 2017 Regional Office of Sustainable Tourism (ROOST) representatives provided a status report, recapping trends found in the 2016 Tourism Economics Report commissioned by New York State, to Indian Lake area residents and officials on Nov. 15 at the Indian Lake Central School. ROOST CEO James McKenna was the guest speaker at the regular meeting of the Indian Lake Community Development Committee (ILCDC). Attendees were members of the ILCDC, Darrin Harr from the Indian Lake Chamber of Commerce, some community members and Christy Wilt from Hamilton County's tourism and economic development office in Lake Pleasant.

December 13, 2017 Essex County's Winter Valley Shuttle begins today and will operate through the end of March. The free shuttle makes various stops in Jay, Ausable Forks, Wilmington and Lake Placid. Two versions of the full schedule in PDF form are available to download for your guests and customers. Winter mvs 2017 2018 front & back customer schedule Winter mvs 2017 2018 schedule combo large for hotels

December 13, 2018 As a way to help welcome guests and visitors to Lake Placid this winter, when we will be hosting several World Cups and other major competitions and events, ROOST designed "Welcome World" flags that are available complimentary to business owners. Please stop by the Lake Placid Visitors Service center at 2608 Main Street to pick one up to hang outside your business or organization.

December 13, 2017 Regional Office of Sustainable Tourism (ROOST) representatives provided a destination marketing program status report to Tupper Lake and Piercefield residents and officials last Thursday evening, Dec. 7 at Big Tupper Brewing in Tupper Lake. The event provided a networking opportunity, and a chance for audience members to ask questions about ROOST’s scope of work and marketing strategies. It was also a great chance to reacquaint business owners and other officials with their regional marketing manager, Katie Stuart. The presentation included a snapshot of marketing results for the year 2017, and a profile of the visitors to the region. ROOST manages paid and earned marketing campaigns, destination website development (TupperLake.com), social media accounts, content development, communications, special projects, and creates and maintains a video and photo database. Click here for press coverage of the event. The full presentation can be found here: Tupper Lake 12.7.17 ROOST is holding these marketing reviews in each of its eight regional destinations and are open to all interested municipal leaders, businesses, organizations, and individuals. The agendas will include a short presentation by ROOST staff, time for Q&A, and a networking opportunity with light refreshments. Upcoming reviews include: Malone: January 11, 5-6:30 p.m. at Donovan’s Steak and Ale. Contact Tim Lamay to RSVP: tim@roostadk.com Whiteface Region: January 25, 5-6:30 p.m. at Pourman’s Tap House. Contact Catherine Ericson to RSVP: catherine@roostadk.com Dates for the Hamilton County and Schroon Lake Region’s marketing reviews are being finalized and will be announced soon.