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ROOST’s communications team works with journalists, freelance writers, editors, broadcasters, and local partners to share travel-focused stories about the Adirondacks and all that it has to offer. We are happy to assist with idea generation, story development, research, itinerary planning, image sourcing, interview opportunities, filming, and much more. 

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Communications Manager

The communications team is the point of contact for media-related information about ROOST and the Adirondack region, including story ideas, FAM tours, background information, photos, b-roll, and interviews.

Jane Hooper Communications Manager

Communications Strategist

The communications team is the point of contact for media-related information about ROOST and the Adirondack region, including story ideas, FAM tours, background information, photos, b-roll, and interviews.

Sydney Aveson Communications Strategist
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What: A series of remote worker meetups taking place throughout March, hosted by Adirondack Innovation Initiative (A2i) at Adirondack Community Foundation, coinciding with National Telecommuters Appreciation Week (March 1–7).The first event took place on March 3 in Lake Placid, with more than 30 people in attendance.When: Select dates and locations:Indian Lake – Welcome Center, March 10, 5:00 p.m.6132 NY-28, Indian LakeJay / Keene – Recovery Lounge, March 11, 5:00 p.m.12198 Old Rt 9N, JayChestertown – Town of Chester Public Library, March 12, 6:00 p.m.6307 Rt. 9, ChestertownSaranac Lake – Hotel Saranac, March 13, 4:30 p.m.100 Main Street, Saranac LakeWilmington – A2i Residence, March 14, 5:00 p.m.108 Indian Rock Road, WilmingtonWho: Adirondack Innovation Initiative (A2i) has been developed by Adirondack Community Foundation to connect people, ideas, and resources to allow more people to live in the Adirondacks full time with a good job by building and supporting a tech innovation ecosystem and network, driving regional economic resilience by fostering entrepreneurship, supporting local startups, and expanding tech-enabled remote and local workers to thrive here. This is one essential piece.Cost: Free. Light refreshments provided.Additional information: Visit a2ihub.org.
The Regional Office of Sustainable Tourism has compiled and released the results of its fourth annual tourism impact survey, conducted in late 2025. The survey gathered feedback from residents and business owners in Essex and Hamilton counties, as well as the villages of Tupper Lake and Saranac Lake, regarding their perceptions of tourism's impact on the local economy and community.The survey was designed to capture business owners’ and residents’ perceptions and opinions on various topics related to tourism in the region. It aims to uncover sentiments regarding tourism-related activities and their impacts which contribute to the local economy and social environment, as well as identify topics that may be sources of concern. Surveys completed by business owners represent 26.6% of total surveys, compared with 73.4% completed by non-business owners. The vast majority of respondents have lived in the region for more than 11 years and 86% are employed full-time or retired.According to ROOST Chief Operating Officer Mary Jane Lawrence, destination management and marketing organizations (DMMOs) like ROOST work to balance economics of the tourism industry and community needs. “To be effective as a DMMO, it’s essential that local sentiment is clearly understood,” Lawrence said. “This survey gives residents and business owners a voice, helping us identify opportunities, address challenges, and shape strategies that support the local economy and quality of life for community members.”Key findings include:The vast majority of respondents (83%) believe that tourism positively impacts their community.More than 95% of respondents believe that tourism has a positive impact on businesses in their local community.The vast majority of respondents indicated that tourism has a positive impact on the region’s economy, the availability of local attractions, retail opportunities, and restaurant options.May and June saw the highest proportion of business owners indicating they could benefit from increased business (64% and 62%, respectively), suggesting opportunity for growth in the late spring/early summer period.The share of respondents who reported working more than one job (39%) increased by 10 percentage points year over year.Each year since 2023, survey respondents believe that the region would benefit most from additional marketing of arts, biking/cycling, and food/restaurants.Traffic and affordable housing remain the top cited negative impacts of tourism. Environmental degradation was cited more often than in past years as a negative consequence.Since 2022, a growing share of residents agree that increasing the number of permanent residents in their community is important to them.Results underscore the importance of recent community initiatives to balance community benefits with the positive impacts of the local tourism economy. These initiatives include the Community Tourism Enhancement Fund, which provides funding to each of the 18 towns in Essex County, to enhance the community for residents and visitors. Additionally, ROOST has collaborated with local officials to establish an event committee to review large-scale events and implement recommendations to mitigate impacts. ROOST also works with the region’s elected representatives to assist with initiatives such as workforce housing, grant applications for community improvement, and other projects designed to benefit Essex County communities. “The resident sentiment survey is an important tool for ROOST - it allows us to monitor and understand the impacts of tourism on local residents year over year,” stated ROOST President and CEO Dan Kelleher. “We appreciate that the vast majority of respondents affirm the overall benefits of tourism in our region, and we also recognize the important and ongoing work to assist our communities with housing, large-event mitigation, and other destination management initiatives.”Business owners and residents were invited to complete the survey via email, social media, news reports, and local notices. A total of 737 surveys from residents and business owners were completed in target regions. The results achieved a 5% margin of error at a 99% confidence level.Respondents were incentivized to take the survey with a chance to win a Visa Gift Card valued at $100.A link to survey results can be found at ROOSTAdk.com/research.
The Regional Office of Sustainable Tourism (ROOST) released its 2025 year-end report, showcasing initiatives that promote the Adirondacks as a premier destination while simultaneously investing in community priorities and sustainable tourism. The report highlights strong economic performance, community-focused initiatives, research efforts, regional marketing campaigns, and a new strategic plan.As the region’s destination marketing and management organization (DMMO), ROOST’s program of work balances the local tourism economy with community well-being. To achieve this mission, ROOST’s program of work includes efforts in housing, infrastructure, and asset development while promoting the Adirondacks as a premier destination for visitors.According to Dan Kelleher, ROOST CEO, the organization’s role is comprehensive and includes many initiatives of which the public may not be aware. “ROOST’s work as a DMMO helps to ensure that tourism not only attracts visitors but, more importantly, strengthens the quality of life for our residents,” he said. “Our team is committed to balancing economic vitality with environmental stewardship and community well-being. Looking back over 2025, we are incredibly proud to reflect on a year of progress and collaboration.”The 2025 year-end report identified that ROOST's marketing efforts delivered a strong return, directly benefiting local communities and households.Visitor Spending: estimated total overnight visitor spending in Essex County reached more than $411 million, with an estimated 3,036,275 overnight visits.Tax Relief: tourism-generated tax revenue provided critical support to residents. Without state and local tax revenue generated by travel and tourism, each Essex County household would pay an additional $6,305 per year in taxes; each Hamilton County household would pay an additional $6,213 per year.Exceptional ROI: ROOST 2024 Annual Leisure Travel Study revealed an 84:1 return on investment. This result means that for every dollar ROOST spent on marketing, $84 in tourism revenue was generated by visitors within local communities.ROOST’s marketing activities highlight the Adirondacks as a prominent vacation destination, ultimately driving year-round visitation throughout the area. These activities included: Communications strategy, focused primarily on media relations, resulted in feature stories about the region in publications including: USA Today, Wall Street Journal, Boston Globe, AARP, National Geographic, Travel and Leisure, BBC, CBS Evening News, and many more.Over 3,500 social media posts, 2,600 YouTube uploads, 12.8 million emails delivered, 230 paid media placements, and 3.1 million unique website visits. Completion of a massive undertaking to rebuild the centralized database software powering seven regional websites and six partner sites, enhancing the digital experience for visitors, regional partners, and community members while optimizing for artificial intelligence integrations.Launch of the new LakePlacid.com website, which serves over 1.3 million unique users annually with over 3,750 total content pages.ROOST also finalized its 2026–2028 strategic plan along with its destination marketing and management plan, setting the stage for future sustainable growth, including the early 2026 debut of the new multi-region Adirondacks, USA website.ROOST also made significant advancements in destination management initiatives throughout 2025. Highlights of activity include the completion of the Essex County Residential Market Demand Analysis, supporting the Town of Westport and St. Armand in achieving Pro-Housing Community certifications, which positions the towns for priority access to future state resources.As a result of its work, ROOST was honored with two NYSTIA Tourism Excellence Awards at the annual meeting for "Excellence in Sustainable Tourism: Champions of Change" and "Creative Use of Data to Drive Success."The 2025 year-end report can be accessed here.
The second annual Adirondack Winter Pride weekend will be held February 27–March 1 in Lake Placid and surrounding communities. The weekend serves as an opportunity for the LGBTQI+ community and their allies to celebrate and connect. Planning is still underway; a full schedule is coming soon. Event updates and registration information are available at LakePlacid.com/adkwinterpride. The 2026 event offers two registration tiers: standard and limited-access. Each includes access to the welcome reception, ice skating party, special Whiteface Mountain adult lift ticket pricing ($82 per day), free admission to Saturday’s drag show at the Twisted Raven, branded swag, and access to local deals, discounts, and events. Adirondack Winter Pride will feature a wide range of indoor and outdoor activities for all ages and abilities across the Village of Lake Placid, the Whiteface Region, and across the region’s historic Olympic venues. Standard registration is $75 and also includes a Lake Placid Legacy Sites Winter Passport, granting access to Olympic venues and activities, as well as tickets to the first-ever International Biathlon Union (IBU) Cup event at Mt Van Hoevenberg. Limited-access registration is available for $40, without access to the Legacy Sites Passport, making it a good option for local residents who are familiar with the Olympic venues. ROOST COO Mary Jane Lawrence says the region is proud to once again host Adirondack Winter Pride Weekend. “We’re always excited to welcome the LGBTQI+ community to our incredible Adirondack communities,” Lawrence said. “The Adirondack region offers something for everyone, whether you're discovering the area for the first time or have called it home for years. Events like this help us showcase the diversity, warmth, and beauty of our communities, and we’re honored to play a part in making them happen.” The weekend opens with a welcome reception in Lake Placid, complete with drinks and snacks available. Saturday highlights include ski meetups at Whiteface Mountain, an après ski party with music at Whiteface’s Cloudspin Bar and Grill, and a drag show at the Twisted Raven in Wilmington. Current season pass holders are encouraged to take part in the event at Whiteface Mountain on Saturday. On Sunday, Origin Coffee Co. and the Bookstore Plus are teaming up to offer a special coffee and book hour. Miles of cross-country ski trails at Mt Van Hoevenberg are open throughout the weekend, ice skating will take place on the original Olympic speed skating oval, and other winter activities will be available throughout the Village of Lake Placid and the Whiteface Region. During downtime, visitors can explore shopping and dining opportunities along Lake Placid’s Main Street. Olympic Authority Communications Manager Jaime Collins says, “We are excited to announce that registration for Adirondack Winter Pride will include tickets to the first-ever International Biathlon Union Cup (IBU) event at Mt Van Hoevenberg. Scheduled just after the 2026 Milano Cortina Olympic Winter Games, the competition will feature the world’s top biathletes and serve as the final two events of the 2025–2026 IBU Cup season.” Collins adds, “We’re excited to open our Olympic venues and share the warmth and energy of our community. Guests can look forward to a weekend full of memorable experiences and unique activities you won’t find anywhere else.” Adirondack Winter Pride is a collaboration between the Olympic Regional Development Authority (ORDA), Regional Office of Sustainable Tourism (ROOST), Adirondack North Country Gender Alliance (ANCGA), I LOVE NY, and other regional partners.
What: The 2026 Michelin Winter Tire Academy will offer a two-hour, hands-on winter driving experience at the Lake Placid Airport. Participants will learn how to navigate snowy and icy conditions on a custom-built course with expert instructors. Vehicles will be provided.When: Select dates in February: Feb. 7–8, 14–15, and Feb 21–22. Session times: 8 a.m., 11 a.m., and 2 p.m.Where: Lake Placid Airport, 27 Airport Lane, Lake PlacidWho: Michelin is a French tire company founded in 1889 and is known for producing high-performance tires for cars, bicycles, aircraft and heavy vehicles, as well as its iconic Michelin Man, Bibendum.Cost: $250 per vehicle (plus tax). Vehicles will be provided and can hold up to four (4) people.Registration: Call (866) 277-6038 or register by visiting the Lake Placid website: lakeplacid.com/events/michelin-winter-tire-academy0. Additional Information: Participants must be at least 12 years of age to attend the Michelin Winter Tire Academy as a passenger (non-driving) guest. Guests 18 years of age and up who present a valid driver’s license at event check-in may participate as a driver. Participants can e-mail info@MichelinWinterTireAcdemy.com for additional information.
Adirondack Winter Pride weekend is taking place February 27–March 1, 2026, with activities planned throughout Lake Placid and Wilmington for LGBTQ+ residents, visitors, and their allies. Organizers are encouraging businesses, restaurants, hotels, civic groups, individuals, and others throughout the Tri-Lakes region and beyond, to consider participation through sponsorships, events, and special promotions. Adirondack Winter Pride celebrates the LGBTQ+ community with a weekend that features a range of indoor and outdoor activities for all ages throughout Lake Placid and at the region’s historic Olympic venues. Activities include a welcome reception, skiing at Whiteface Mountain along with an après-ski party, access to Olympic venues, cross-country skiing, and more. According to Eileen Mowrey, Lake Placid and Whiteface Region manager for the Regional Office of Sustainable Tourism, the event is expected to draw new and returning visitors to the area. “We’re excited to welcome attendees back to the Lake Placid region and hope visitors will take time to explore our local businesses and attractions before and after programmed events,” said Mowrey. “We encourage business owners and managers to think creatively about ways to get involved—whether that’s hosting an evening event or welcome party, offering a special package, or adding a signature cocktail or appetizer to the menu. There are so many great ways to make visitors feel at home.” Businesses interested in taking part should contact info@adkwinterpride.com with their proposals, plans, and ideas. Packages and promotions may also be submitted directly to LakePlacid.com using the public-facing forms, see forms.roostadk.com/lakeplacid/package.
The community of Saranac Lake will be hosting its North Country New Year’s Eve celebration on December 31 beginning at 5:00 p.m. Residents and visitors from across the North Country and the Adirondacks are encouraged to take part in the festivities. The event offers a family-oriented celebration focused on arts, culture, and community. Local, regional, and guest artists will provide various entertainment and music across multiple downtown locations, showcasing a blend of talent and creativity to celebrate the new year in style. North Country New Year admission is $20 per person, $15 for seniors, and free for children under 18. Access to venues during North Country New Year is available by purchasing a specially designed sticker which serves as the event pass. The stickers can be purchased in person at Sparkle Village on December 6 and 7; or purchased from December 8-30 at NorthCountryNewYear.com and picked up at the Harrietstown Town Hall with proof of purchase. Admission stickers can also be purchased in-person throughout the day at the Harrietstown Town Hall on December 31; admission is also available for purchase at the Saranac Lake Civic Center and Petrova Elementary School on December 31, beginning at 5:00 p.m. (cash only). Throughout the evening, venues throughout downtown Saranac Lake will feature live entertainment, family-friendly activities, music, dance lessons, local food, comedy shows, and rides on the Adirondack Carousel. Grammy-nominated band Professor Louie and the Crowmatix, from Woodstock, NY will be headlining North Country New Year at the Harrietstown Town Hall auditorium beginning at 8:00 p.m. with their mix of rock, Americana, and blues. At Petrova Elementary School, families can enjoy kids’ activities including balloon animals, Circus with Sammy, caricatures by Joe Ferris, face painting, live performances by Jeff Boyer’s Big Bubble Bonanza, and a special visit from the Adirondack Sky Center planetarium. Historic Saranac Lake will host a vintage game night at the Saranac Lake Laboratory Museum. Participants are also invited to lace up for ice skating at the Saranac Lake Civic Center. According to Regional Office of Sustainable Tourism Saranac Lake Marketing Manager Ashley Garwood, organizers are excited about this year’s activities and entertainment lineup. “Our event committee has been working all year to plan and secure entertainment, plan activities and encourage local businesses and organizations to take part in North Country New Year,” she said. “New Year’s Eve is always a magical time, especially with our beautiful, snowy village and its warm, welcoming venues. We’re thrilled to be able to create another memorable experience for residents, families, and visitors to welcome the New Year.” The evening features a number of other activities taking place throughout downtown including: Caricatures and face painting Comedy by longtime favorites Moody McCarthy and Completely Stranded Magician Alakazam performs at 6:00 p.m. Local music from The Allens ‘50s/’60s revivalists Frankie & the Moonlighters Plattsburgh State Gospel Choir Fire dancing by Smoke Show Fire Co. At 10:00 p.m. attendees will be treated to a fireworks display, welcoming 2026. The mission of North Country New Year (NCNY) is to create a family-friendly New Year's Eve experience for the communities of Saranac Lake, Lake Placid, and Tupper Lake, as well as the surrounding region. Organizers are always looking for volunteers. Those interested should contact Volunteer Coordinator Christine Farah at director@slareachamber.org or 518-891-1990. Visit NorthCountryNewYear.com for additional information.
Study quantifies housing demand and preferences to guide future developmentA comprehensive research study and analysis commissioned by the Regional Office of Sustainable Tourism (ROOST) has identified substantial market potential for both primary and secondary housing units to be constructed in Essex County over the next five years. The study, "An Analysis of Residential Market Potential," conducted by Zimmerman/Volk Associates, Inc., estimates that between 158 and 207 newly constructed affordable and market-rate primary homes could be leased or sold annually; with a five-year projected total of 790 to 1,035 units. The research study provides the most comprehensive picture to date of countywide housing demand. It focuses on identifying gaps in local housing supply and determining which types of development projects, both rental and ownership, should be considered to fill demand based on potential buyer preferences and financial capacity. The report also outlines recommended unit sizes and price points, aligned with different income levels to offer the greatest impact. It analyzed current demand for those homes, local demographic and behavioral data, historic and projected population changes, various types of housing existing within the region (e.g.: single-family homes, townhomes, and apartments), along with median salaries and financial capabilities of local residents and others hoping to purchase a home in the area. According to the study, demand for single-family detached homes and apartment-style units appears across all of the study’s defined subregions of Essex County. These include Lake Placid and the High Peaks region, which encompasses North Elba and Keene; the Adirondack Hub region, comprising Minerva, Newcomb, North Hudson, and Schroon Lake; and the Lake Champlain region, which the study divides into northern and southern areas for analytical purposes. Lake Champlain north includes Chesterfield, Elizabethtown, Essex, Lewis, Westport, and Willsboro, while Lake Champlain south includes Crown Point, Moriah, and Ticonderoga. Demand is also present in the Whiteface region, which includes Jay and Wilmington, and in the Saranac Lake region, represented by the Town of St. Armand. The analysis determined that a substantial portion of unmet demand comes from two demographic segments. The first segment includes households earning between 60 and 80% of area median income (AMI). These are often younger workers, those just entering the workforce, or seasonal employees seeking attainable rental housing. The second segment includes households at or above 120 percent of AMI; the area’s professional workers, including teachers, nurses, law enforcement professionals, business owners, and other mid-career workers. This group is in a position to purchase a larger home or higher-quality home, but there is nothing currently available at an appropriate price point. According to Adam DeSantis, ROOST director of economic development and destination management, the information presented within this report is incredibly valuable for planning purposes throughout Essex County. “This study gives us a clear picture of the types of homes people both want and can afford in our region,” he said. “ With better data, our communities can develop accurate plans, support local workers, and make informed decisions about future development. Proposed, newly built units would not only attract new households to Essex County, but would also provide options for residents who might otherwise leave the county because they cannot find suitable housing.” DeSantis explained that demand for apartment-style residences and detached single family homes is greater than local officials and community development professionals originally imagined. “The data shows that the depth of demand for housing in Essex County is significant - much greater than was expected,” he said. “We learned that the area’s professionals are both able and willing to invest in a larger residence; they are being held back simply because the supply of available homes doesn't currently exist for them to make that move.” The study also evaluated second-home demand as a separate component of the market. Report analysis indicates that the region has capacity for approximately 40 newly constructed homes each year; a total of approximately 200 over a five-year period. Detached, single-family homes remain the preferred type for second-home buyers, followed by condominiums and townhomes. These findings are presented independently, recognizing that primary and second-home markets serve different household groups and require different planning considerations. DeSantis explained that the Regional Office of Sustainable Tourism supports initiatives, such as housing, that impact the lives of residents and visitors - initiatives that are far beyond tourism promotion. Undertaking research comprises a significant part of ROOST’s work within, and for, the region. “Housing is central to the health and sustainability of our communities,” DeSantis added. “ROOST’s mission is to support a sustainable economy, economically, socially, and environmentally. Understanding our housing needs helps us support workforce stability, reduce outward migration, and attract new residents. It also reinforces the importance of investing in infrastructure so that we can create housing in a way that protects the natural resources that define our region. The study was funded, in part, through a generous grant from Adirondack Community Fund and was sponsored by Community Bank. The study’s findings will help inform local governments, builders, community organizations, and funders as they plan and implement housing strategies. The study will serve as a shared, region-wide dataset that relieves builders and developers from undertaking their own market study, while ensuring that all communities within Essex County are working from the same dataset. The findings also highlight where infrastructure limitations may constrain new development and how aging systems impact housing quality, economic stability, and environmental health in Adirondack communities. According to Community Bank Vice President/Senior Retail Banking Manager Kent Backus, the housing market research study and its associated report will be incredibly helpful when lenders are assessing prospective development projects and their funding requirements. “When builders and developers are planning projects they partner with a local lender to help determine a project's viability and underwriting requirements,” he said. “This study provides a great deal of information that lenders require including local demand and community growth potential. Lending applications require a large amount of information about the project itself, its market potential, the developer’s credit worthiness and project timeframes. This report provides a great deal of the required information, saving time and supporting many aspects of the developers’ overall plans.” Cali Brooks, president and CEO of Adirondack Community Foundation, shared the importance of this research for its work to support community development and activity. "Adirondack Community Foundation monitors the region's most pressing issues, and housing is always near the top of the list,” she said. “We collaborate with donors and other funders on projects that create tangible community benefits. Research is essential to our work, so we are pleased to be part of this ROOST initiative to better understand local housing needs and help shape future development.” The full study can be found at: roostadk.com/research.
The second annual Adirondack Winter Pride will take place February 27–March 1, 2026 in Lake Placid and surrounding communities. This three-day event will feature winter activities, celebrations, and community gatherings at iconic Olympic venues across the region. Participants can look forward to: A welcome celebration in downtown Lake Placid Downhill skiing at Whiteface Mountain Cross-country skiing on Olympic trails Ice skating at the Olympic Oval Local shopping and dining on Main Street Music and dancing at Saturday’s après-ski party Two registration tiers are available. The full registration option will include a special Lake Placid Legacy Sites winter passport that will grant participants access to Olympic venues and activities, and make participants eligible for various deals and discounts available at businesses throughout the community. A special lift ticket rate for Whiteface Mountain will be available for all registrants. Sign up for updates and registration information at LakePlacid.com/adkwinterpride.
Communities throughout the Adirondacks are planning to welcome residents and visitors to their local holiday craft fairs and celebrations. Many towns and villages have scheduled local craft fairs to align with community celebrations taking place on weekends throughout November and December. These seasonal events offer residents and visitors another opportunity to shop and celebrate in local Adirondack style. According to Regional Office of Sustainable Tourism COO Mary Jane Lawrence, community-based craft fairs and other holiday-themed events provide exceptional shopping experiences, while creating opportunities to learn about interesting small businesses and talented local artisans. “These craft fairs offer unique, hand-made items that aren’t available elsewhere,” she said. “Shopping locally, especially at one of our region’s holiday craft fairs, supports local artists and their communities,” she said. “We can all make a big impact by shopping locally this holiday season.” The various community celebrations often include live music, silent auctions, artisan and vendor displays, raffles, tree lightings, various activities for kids, wreath making exhibitions, parades, fireworks and, of course, appearances by Santa and Mrs. Claus. “The holiday season is an excellent time to explore our Adirondack communities,” commented Lawrence. “Our local artisans and event organizers go above and beyond to create memorable experiences, from festive shopping events to one-of-a-kind gift ideas and community celebrations. Supporting our local businesses and craftspeople fosters vibrant communities and allows visitors the opportunity to experience these fun, family events.” Holiday Craft Fairs Essex County Craft Fair at Adirondack Community Church Date: December 13, during Holiday Village Stroll weekendTown/Location: Lake Placid Description: Local craft fair, bake sale NCCC Annual Holiday Craft FairDates: November 23Town/Location: Saranac LakeDescription: Come shop homemade crafts, holiday gifts, home decor, and food. Christmas in the ForksDate: Saturday, December 6Town/Location: Au Sable ForksDescription: The event typically features a craft fair, wreath-making, pictures with Santa, bake sale, parade, tree lighting, and fireworks.Website: Christmas in the Forks Elevation Seasonal MarketplaceDates: November 9Town/Location: JayDescription: More than 25 vendors and artisans featuring a number of holiday gift ideas.Website: Elevation Seasonal Marketplace Westport Holiday FestivalDate: December 6Town/Location: Westport Description: Craft sale, unique shopping opportunities, free warm drinks, and caroling in the evening.Website: Westport Holiday Festival Paradox Brewery Holiday MarketplaceDate: November 29Town/Location: North HudsonDescription: Head to Paradox Brewery for an afternoon of festive fun featuring local vendors offering a variety of unique gifts and seasonal goods. Website: Paradox Brewery Holiday Marketplace Operation Santa Claus Holiday Craft Fair Dates: November 15 - 16Town/Location: Newcomb Description: Unique handmade gifts, decor, jewelry, ornaments, baked goods and music.Website: Holiday Craft Fair St. Mary’s Annual Craft Fair Dates: November 2 - 3Town/Location: TiconderogaDescription: There will be hand-crafted items, Christmas selections, bake sales, and lunch available both days.Website: St. Mary’s 34th Annual Craft Fair Vendor Craft Event at ADK Healthy HubDate: November 15Town/Location: Ticonderoga, ADK Health HubDescription: Array of unique, handcrafted gifts, and delicious treats.Website: Vendor Craft Fair at ADK Healthy Hub Ticonderoga Area Farmers’ Market-Holiday MarketDates: December 5Town/Location: TiconderogaDescription: Ticonderoga Area Farmers Market is a special Holiday Market, as part of the town's Annual North Country Christmas and Holiday Shopping & Dining Night. Vendors will be set up inside the TACC office offering an array of local products, gifts, and raffles.Website: Ticonderoga Area North Country Christmas Annual Christmas Fair at First United Methodist ChurchDates: November 16Town/Location: Ticonderoga Description: Gifts, Christmas decor, wreaths, silent auction, and baked goods.Website: Christmas Fair at First United Methodist Church Holiday Craft Market LunchDate: November 1Town/Location: MinevilleDescription: Holiday gifts, decor, basket raffle, and lunch.Website: Holiday Craft Market Lunch Holiday Craft & Food SaleDate: November 15Town/Location: Westport Federated ChurchDescription: Crafts and food items; lunch available.Website: Holiday Craft & Food Sale Grange & Whitcomb’s Holiday MarketDate: December 13Town/Location: WhallonsburgDescription: Food from local producers, gifts and decor from local artisans; lunch available.Website: Grange & Whitcomb’s Holiday Market Franklin County Sparkle VillageDates: December 6 - 7Town/Location: Harrietstown Town Hall, Saranac LakeDescription: Unique and distinctive holiday gifts and one-of-a-kind treasures from one-of-a-kind local makers and vendors. Admission is $3 for adults and free for children under the age of 12.Website: Sparkle Village Annual Kids Holiday Craft FairDate: December 6Town/Location: Saranac Lake Free Library, Saranac LakeDescription: Enjoy free admission and browse handmade creations from local young crafters - the perfect way to support budding artists and pick up some one-of-a-kind holiday gifts.Website: Annual Kids Holiday Craft Fair Hamilton County Speculator Region Holiday MarketDate: November 28Town/Location: Speculator, at the pavilionDescription: Unique gifts, handcrafted goods, delicious local treats, cozy knits, jams, and woodcrafts from talented Adirondack and regional artisans, crafters, and farmers.Website: Speculator Region Holiday Market Indian Lake Country Christmas Tour Crafter and Artisan MarketDate: November 28 - 29Town/Location: Indian Lake Central School; local shops/stops throughout Indian LakeDescription: Craft fair at the Indian Lake Central School, along with local artisans selling their creations throughout Indian Lake. Location maps available at the welcome center on November 27 - 28.Website: Indian Lake Country Christmas Tour Oak Mountain’s Holiday FairDates: December 6Town/Location: Oak Mountain, SpeculatorDescription: Live music, performance from the Different Drummer Dance Club, activities for kids including cookie decorating, face painting and carnival games, local artisans, various vendors, the festival of trees, and an appearance from Santa and Mrs Claus. Website: Oak Mountain's Holiday Fair Holiday Craft Fair & Tree LightingDate: November 30Town/Location: WellsDescription: The Town of Wells annual craft fair and holiday tree lighting.Website: Craft Fair & Tree Lighting - Wells Tupper Lake Tupper Lake Craft Fair & Vendor FestDates: December 6Town/Location: Tupper LakeDescription: More than 30 talented local artisans, raffle, small gift auction, snacks and an appearance by Santa.Website: Tupper Lake Holiday Craft Fair & Vendor Fest
Community event organizers are encouraging Adirondack residents and visitors to support the region’s small businesses by shopping locally this holiday season. Small Business Saturday will take place on November 29; dedicated to supporting small businesses and by encouraging people to shop in their local communities. The Regional Office of Sustainable Tourism’s (ROOST) annual #ShopADK campaign promotes small businesses throughout the Adirondacks during the holiday season, supporting the region’s communities, business owners, and their employees. The campaign provides free promotional tools for businesses while encouraging everyone to shop at the region’s small businesses. Community and business-based special events offer unique shopping experiences along with interesting gift ideas and boasting personalized service. These celebrations and holiday-themed shopping events have been scheduled throughout November and December. According to ROOST COO Mary Jane Lawrence, residents and visitors to the region are often intrigued by the unique gift ideas available at local businesses and feel a sense of pride by supporting the area’s small business owners. “Retailers generally experience 40% of annual sales between October 1 and December 31,” she said. “Holiday shopping events provide a great opportunity to showcase local communities and support our smaller, privately-owned retailers that offer items that may not be available at larger stores or online retailers.” “Holiday Stroll” events and other community-focused shopping and dining opportunities have been planned in several towns and villages throughout the region; many of which align with Small Business Saturday. The events combine an opportunity to visit these communities, while taking advantage of specials at many local businesses, allowing participants to check items off their gift list. “The holiday season is an excellent time to explore our Adirondack communities,” commented Lawrence. “Our local businesses go above and beyond to create memorable shopping and dining experiences, from festive shopping events to one-of-a-kind gift ideas. Supporting our local businesses and their efforts helps to foster vibrant communities.” 2025 Community Holiday Shopping Events Small Business SaturdayDate: November 29, 2025Town/Location: All regionsDescription: Small Business Saturday is a day dedicated to supporting small businesses. Communities across the Adirondacks take part in the nationwide Shop Small Movement with holiday shopping specials, giveaways, and special store events. Essex County Ticonderoga Area North Country ChristmasDates: November 29 - December 7Town/Location: TiconderogaDescription: Ticonderoga area holiday events with local shopping and dining deals daily.Website: Ticonderoga Area North Country Christmas Holiday Shopping and Dining Night in TiconderogaDates: December 5Town/Location: TiconderogaDescription: As part of Ticonderoga Area North Country Christmas, enjoy holiday shopping and dining night with promotions, specials, a holiday farmers market, live music, a parade of lights, and free raffles.Website: Holiday Shopping & Dining Night Lake Placid Holiday Village StrollDates: December 12 - 14Town/Location: Lake Placid Description: A Lake Placid tradition, the Holiday Village Stroll is a family and couples weekend set in the fairy-tale winter wonderland of Lake Placid, New York. The event spans three days and includes events like a skating party, photos with Santa, a free movie showing, and a scavenger hunt. Website: Holiday Village Stroll Christmas in Schroon LakeDate: December 13Town/Location: Schroon LakeDescription: A full day, family-oriented event including: a polar plunge, festival of trees, chamber basket raffle, craft show, live music, strolling carolers, family ornament hunt, mocktail party, decorating contest, horse and wagon rides, tree lighting ceremony, and holiday lights parade.Website: Christmas in Schroon Lake Hometown Hop & ShopDates: December 13, 3 - 6 pmTown/Location: Saranac LakeDescription: Live performances, shopping, food and kids’ activities.Website: Hometown Hop & Shop Hamilton County Country Christmas Tour in Indian LakeDates: November 28 - 29Town/Location: Indian LakeDescription: A two-day event showcasing “Made in the Adirondacks” arts and holiday gifts. Family activities and wreath making.Website: Country Christmas Tour Holiday Stroll in SpeculatorDate: November 28Town/Location: SpeculatorDescription: An all-day event to support local businesses and shop Black Friday deals. There will be a holiday market, caroling, and tree lighting to end the event.Website: Speculator Holiday Stroll Adirondack Christmas on Main Street in InletDates: November 28 - 30Town/Location: InletDescription: Downtown shops will be open and offering specials. Activities, refreshments, Santa, and tree lighting.Website: Adirondack Christmas on Main Street Tupper Lake Tupper Lake Holiday StrollDate: December 5 - 7 Town/Location: Tupper Lake Description: A community-wide celebration featuring unique shopping opportunities, vendor fairs, magical holiday light displays, art shows and entertainment, and appearances from Santa Claus.Website: Tupper Lake Holiday Stroll
The Regional Office of Sustainable Tourism (ROOST) is seeking feedback from residents and business owners within Essex and Hamilton counties, along with the villages of Tupper Lake and Saranac Lake, regarding their perception of how tourism affects the economy and impacts the region. The survey will be distributed to business owners and local residents through email and via social media channels, with responses collected throughout October. A link to the survey can be found here. The survey will capture business owners’ and residents’ perceptions, opinions, and overall sentiment about a number of topics related to tourism within the region. It will collect information about ways in which the local tourism economy benefits local communities with regard to local services, business success, job creation, and overall quality of life—including its relationship to housing, employment, population, and impacts of marketing the area to outside regions. Many questions are structured to elicit an “agree” or “disagree” response, while the final survey questions are open-ended to encourage respondents to share information that may not have been asked within the survey. According to ROOST COO Mary Jane Lawrence, the organization is committed to continuously enhancing processes and refining its scope of work to help ensure that communities benefit from the tourism economy. One important way that it measures its progress toward that goal is by conducting and analyzing tourism-focused research. “ROOST is focused on creating a sustainable tourism economy that supports the Adirondacks—economically, socially, and environmentally,” she said. “We actively seek community input on a regular basis to assess efforts, measure success, and identify opportunities for ongoing improvement or changes. Understanding local sentiment is key to balancing tourism's impact with community needs. This annual survey helps identify areas of concern, allowing us to manage tourism more effectively and plan for the future.” According to Layne Dowdall, data and paid media strategist at the Regional Office of Sustainable Tourism, ROOST is hoping that many local residents will complete the survey. "The more people who take the survey, the clearer picture we’ll have of how our communities feel about the impact of tourism,” she said. “We’re encouraging anyone who receives the survey link to share it with family and friends in their community.” The 31-question survey takes approximately 10 minutes to complete. Those who take part will be registered for a chance to win a VISA gift card, valued at $100.
The second annual High Peaks Harvest Festival is scheduled to take place on Saturday, October 18 from 12 - 4 p.m. at Berkley Green in downtown Saranac Lake. The harvest festival is a celebration of fall in the region, and the kickoff to the Saranac Lake Farmers Market moving from Riverside Park to Hotel Saranac for the winter months. The farmers market will take place outside at Hotel Saranac beginning at 10:00 a.m. Beginning at noon, Berkeley Green will welcome vendors and exhibitors, food trucks, local beverage producers, and food purveyors. Activities will take place throughout the afternoon including balloon sculptures, pumpkin decorating, and a bounce house for kids. The fire department will have a truck stationed at the event so that children can learn about the equipment and experience the thrill of sitting in the driver’s seat. Live music begins at 1:00 p.m. featuring Midnight Stargazers. The trio will share its blend of classic country, country folk, and country rock. Visitors are encouraged to bring lawn chairs or blankets, settle on the grass, and enjoy the music all afternoon. Representatives from local brewery Hex & Hop, along with Adirondack Mobile Bar will be on-site at Berkley Green, while Gristmill Distillery will be offering its products at its location in the farmers market. Food trucks, including Mountain Munchies, Waffle Cabin, and Mountain Chef will be serving sandwiches, soups, and waffles. According to Katrina Glynn, Saranac Lake community development director, organizers have built on the success of last years’ event. “The festival brings food, beverages, art, music, and local crafts together in a celebration of the season,” she said. “Visitors will be able to speak with artisan vendors, savor farm-fresh bites, sip seasonal craft drinks, and enjoy live performances throughout the day. When you add in the gorgeous fall colors in the background, it’s everything we love about fall in the Adirondacks.” The harvest festival will be hosted rain or shine; in the event of rain, the event will take place at Hotel Saranac. Participants are encouraged to bring cash for the farmers market. Additional details can be found by visiting SaranacLake.com/events.
The Regional Office of Sustainable Tourism has received two awards from the New York State Tourism Industry Association (NYSTIA) at a ceremony that took place during the organization’s 2025 annual meeting in Lake George on September 11. The awards recognize outstanding initiatives and achievements of New York state’s destination marketing organizations, attractions, and other tourism-related businesses. Categories included marketing campaigns, destination management initiatives, location stewardship, innovation and leadership. “Once again, both the quality and the quantity of the campaigns, initiatives, and projects nominated for the 2025 New York State Tourism Excellence Awards surpassed expectations,” observed Bob Provost, president of the New York State Tourism Industry Association. “The world-class work being done by New York's tourism professionals contributes significantly to the trajectory of growth in New York's visitor economy and deserves to be recognized.” Open to all tourism professionals and organizations throughout the state, the New York State Tourism Excellence Awards are determined through a competitive evaluation process led by a panel of impartial industry experts. The 2025 awards cycle saw continued growth in the number of nominations submitted. With entries representing every region of New York state, judges faced the challenging task of evaluating a diverse slate of highly qualified submissions. The Regional Office of Sustainable Tourism received two awards reflecting “Excellence in Sustainable Tourism: Champions of Change,” and “Excellence in Tourism Marketing Campaigns, Projects and Programs: Creative Use of Data to Drive Success.” ROOST received the “Excellence in Sustainable Tourism: Champions of Change” award in response to its leadership in preparing for the 2024 solar eclipse. ROOST’s leadership ahead of, and during, this event showcased its innovation, sense of responsibility, and desired impact. The carefully executed campaign successfully balanced visitor experience with resident well-being and environmental stewardship. ROOST recognized early on that the eclipse was not only a rare celestial event, but also a significant tourism opportunity and potential logistical challenge for the Adirondack region, as many of its small communities lay directly in the path of totality. ROOST orchestrated a year-long, comprehensive initiative to leverage the 2024 total solar eclipse as a signature tourism opportunity. Through collaboration with tourism stakeholders, emergency services, local governments, law enforcement, media, area school districts, NYS Department of Environmental Conservation, the Adirondack Sky Center and Observatory, and community volunteers, ROOST identified and promoted specific viewing locations that prioritized safety while discouraging potentially dangerous backcountry viewing. According to ROOST COO Mary Jane Lawrence, the event serves as a model for transforming a natural event into a meaningful and well-managed tourism success. “We implemented a regional strategy focused on responsible tourism management, with safety being the top priority,” she commented. “ROOST prioritized community readiness by working closely with local governments, emergency responders, tourism partners, and environmental agencies. Strategic goals included dispersing crowds, minimizing risk, and amplifying the visibility of the region through coordinated marketing and messaging.” ROOST also received the “Excellence in Tourism Marketing Campaigns, Projects and Programs: Creative Use of Data to Drive Success” award for its use of Data Driven Large Scale Event Management which leverages comprehensive analytics to enhance large-scale event planning, execution, and sustainability. ROOST’s ability to balance tourism growth with community well-being reflects its destination management role. ROOST collects and analyzes real-time data during events to help event planners optimize attendee experiences while identifying and addressing community pressure points to minimize disruption. Its innovative program creates a model that balances tourism growth with community well-being, delivering both immediate event success and lasting regional tourism benefits. By creatively leveraging data during large events, the program enhances planning, resulting in smoother logistics, stronger community engagement, and measurable economic impact. Successful events often lead to visitors sharing their positive experiences with others and returning as leisure travelers, further amplifying the long-term benefits for the region. The New York State Tourism Excellence Awards are open to all New York State tourism marketers and are juried by an impartial panel of industry experts under the auspices of the New York State Tourism Industry Association. Nominees spanned every corner of New York State and judges were challenged by the diversity and quality of the entries. “The New York State Tourism Excellence Awards celebrate the outstanding achievements of those who help shape and elevate New York State as a world-class travel destination,” remarked Greg LaDuca, Board Chair of the New York State Tourism Industry Association. “These professionals and organizations play a vital role in strengthening our state’s economy and enhancing the visitor experience. We applaud this year’s honorees for their innovation, dedication, and impact.” “NYSTIA is privileged to administer the awards program and ceremony,” stated Rachele Markle, NYSTIA staff liaison to the NYS Tourism Excellence Awards Committee. “The continued success of this awards program is a testament to the individuals and organizations who submitted nominations, the experienced judges who carefully reviewed each entry and, most importantly, the remarkable efforts of tourism professionals working to enhance and promote New York as a premier travel destination. We owe a huge thank you to the volunteers who served on the Tourism Excellence Awards Committee and panel of judges: Josiah Brown, Bridget Cerrone, Todd Garofano, Nigar Hale, Cassandra Harrington, Samantha Hayes, Danae Jones-Persip, Dana Krueger, Greg LaDuca, Dwayne Thomas, Elena Oyer, Stacey Toussaint, and the Committee Co-Chairs, Sarah Foster Calero and Haley Coriaty.”
Survey developed by the Climate Smart Communities Task Force The Village of Saranac Lake’s Climate Smart Communities Task Force is asking for input regarding the local government’s environmental initiatives to curb the effects of the changing climate. Community members are encouraged to complete a survey that will be sent via email, available for pickup at various locations throughout Saranac Lake, and will be available here. Completed surveys will be accepted until September 30. The task force, a group of community leaders, residents, and business owners tasked with assisting the village to achieve NYS Climate Smart Communities certification, has developed the survey to gauge public sentiment regarding its environmental- and climate-focused initiatives within the local government’s day-to-day operations. The survey will gauge public opinion about the Village of Saranac Lake’s plans for enacting various initiatives within its government departments. Survey respondents will also have the opportunity to share their thoughts about the plans through a series of open-ended questions within the survey. In 2018, the Village of Saranac Lake board of trustees unanimously adopted a resolution to take part in the New York State Climate Smart Communities pledge. The resolution included a number of initiatives, including the establishment of a task force to prepare the village and its residents for impacts of a changing climate. The resolution included specific steps that Saranac Lake’s government departments could enact right away, including an ambitious greenhouse gas emission reduction target. To date, the village has made significant progress, achieving a 37% reduction in greenhouse gas emissions in municipally-owned buildings. As a direct result of those actions, the village became one of New York’s first Bronze Certified Climate Smart Communities in 2020; it was re-certified in 2024. According to Task Force Chair Garrett Marino, the next phase of the Climate Smart Communities pledge is to develop a plan for continued action regarding climate-supporting initiatives. “Saranac Lake’s plan will serve as a roadmap for building a sustainable, climate-responsive municipality. This plan, currently in draft form, focuses on government operations and includes specific and measurable goals,” he said. “Community members should know that by completing the survey, they will be directly contributing to the plan - their feedback will be used to re-evaluate and enhance elements of the draft plan. The tabulated results will also become part of the plan, showing residents’ support of the various initiatives.” The Village of Saranac Lake Climate Action Plan Draft outlines a set of climate-friendly initiatives including building and lighting updates, along with transportation upgrades. The village is planning for various energy programs including obtaining additional power from the dam at Lake Flower and partnering with Clarkson University’s small-profile wind program to generate power on Mount Pisgah - initiatives that will help the village achieve the state’s silver designation. According to the NYS Department of Environmental Conservation, 445 communities have adopted the Climate Smart Communities pledge. Along with the Village of Saranac Lake, 147 other communities have achieved bronze status and 21 have reached silver status, the program’s highest level of certification. Locally, the towns of Lake Placid and Jay have also achieved bronze certification. The CSC Task Force meets on the first Wednesday of each month at Harrietstown Town Hall, second floor, from 4:00 p.m. - 5:00 p.m. The public is encouraged to attend. Read more about the CSC program in Saranac Lake here.
The Crown Point State Historic Site, along with the Regional Office of Sustainable Tourism (ROOST), in partnership with Essex County, have developed the Lake Champlain Region History Bus Tour in celebration of the 250th anniversary of the nation in 2026. The bus tour is taking place on Saturdays from October 4 - October 18, beginning at 10:00 a.m. The bus tour takes place throughout the eastern Adirondack region, offering information about the history of the Lake Champlain region and its contributions to the birth of the nation. The four-hour, guided tour is available for $9, per person; registration is available here. The narrated journey through the Lake Champlain region's history offers stories of industry, revolution, and landscape that helped to shape America. It begins at the Crown Point State Historic Site, where participants will meet interpreters who will lead the tour, beginning with the history of the Crown Point State Historic Site. The shuttle departs from Crown Point at 11:00 a.m., traveling to the town of Moriah. The group will visit the Moriah Iron Center to learn how the region's iron ore industry grew to be the largest pre-war producer of iron ore in the nation, significantly impacting American history through the establishment of railroads, shipping ports, modern industrial operations, and overall economic impact of the local mining operation. The bus tour also visits the lakeside town of Westport to learn about the community’s role in the Revolutionary War and its ultimate destruction as troops moved through on their way from Canada to Saratoga. Participants will have the opportunity to have a picnic lunch at Ballard Park, overlooking the lake. Interpreters will share Westport’s growth, evolving from a small settlement to its role in the Revolutionary War and its renaissance as a resort community. Participants will learn about Westport’s modern link to the arts with its local theater, music school, and concerts along with its collection of buildings featured on the National Register of Historic Places. The tour will then visit the hamlet of Whallonsburg where participants will learn about the Whallonsburg Grange Hall, Whitcombs Garage, and the Boquet River. The Whallonsburg Grange Hall is a former social hub for commercialism and community, restored and reclaimed as a year-round community center, hosting all manner of events, bringing its purpose full-circle. Whitcombs Garage, located adjacent to the grange hall has been repurposed as an artists’ studio and craftmakers’ space, with a gallery hosting occasional art shows. Both of these buildings are located on the shore of the Boquet River, a vital waterway for early explorers, Civil War, Revolutionary War, and War of 1812 troops; now a vital source for local farms and recreational opportunities. Throughout the tour, interpreters will share information about various points of interest along the route before the group makes its way back to the Crown Point State Historic Site, where participants will be encouraged to continue exploring. According to Sam Huntington, site manager at the Crown Point State Historic Site, the bus tour is something that could be extended throughout 2026, depending on its success this fall. “We hope this tour will take place during the height of the 250th celebration next year,” he said. “Our partnership with ROOST and the generous support of Essex County, which has provided the buses, has made this program possible. I’d love to see it continue.” According to Isabelle Bureau, ROOST’s Lake Champlain regional manager, ROOST is encouraging communities, organizations, and businesses to plan for the 250th Anniversary of the United States. As part of that planning, ROOST has developed the Lake Champlain Revolutionary Quest - a self-guided tour challenge marking contributions of the Adirondack region to the nation’s history. “This bus tour aligns perfectly with the quest; participants can do both at the same time,” she said. “The quest invites participants to visit various locations within the Lake Champlain region; many of which are showcased during the bus tour. Those who sign up for the quest will receive information on their mobile device via text and email, allowing them to receive “points” for checking in at each attraction.” The Lake Champlain Revolutionary Quest can be accessed here.
Communities throughout the Adirondacks invite residents and visitors to participate in a wide array of fall events across the region—from harvest festivals, outdoor competitions, and craft fairs, to cultural celebrations. This year's schedule brings more variety than ever: music festivals, craft events, competitive races, and beloved autumn traditions offer plenty of ways to experience the changing season together. Sydney Aveson, communications coordinator at the Regional Office of Sustainable Tourism, shares, “These events offer great ways to celebrate fall in the Adirondacks. The stunning fall colors and fun local events provide a number of opportunities to connect with others. They enrich the experiences of both residents and visitors, bringing people together to celebrate our local communities.” Mark your calendars and plan to celebrate fall in the Adirondacks. Below is a list of events happening throughout the region: Blue Mountain LakeBlue Mountain and Indian Lake Rustic & Artisan Street Fair: September 5-7Adirondack Experience FallFest: October 5Adirondack Experience Rustic Fair: October 13 Crown PointHaunted History Tour at Crown Point State Historic Site: October 24Lake Champlain History Ride: October 4, 11, and 18 EssexA Haunted Hamlet: October 25 InletInlet Fall Festival: September 20-21Great Adirondack Moose Festival: September 26-28Adirondack Kids Day: October 3-4 Indian LakeBlue Mountain and Indian Lake Rustic & Artisan Street Fair: September 5-7Town of Indian Lake Adirondack Antiques Show & Sale: September 12-14Great Adirondack Moose Festival: September 26-28 JaySustainability & Energy Fair: September 6 Lake PlacidWHOOP UCI Mountain Bike World Series: October 3-5Flaming Leaves Festival: October 11-12Lake Placid Film Festival: October 30-November 2Skate America: November 14-16Adirondack Health Turkey Trot: November 27 Long LakeThe 90-Miler Adirondack Canoe Classic: September 5-7Long Lake Boat Regatta: September 20 MinervaMinerva Irish Day: September 6 MoriahMiners, Machines & Michigans Cruise-In Car Show: October 5Hunter Way Farm Fright Nights: October 24-25 NewcombTeddy Roosevelt Weekend: September 12-14 North HudsonBikeADK Handlebarley Gravel Tour: September 13-14Paradox Brewery Octoberfest: September 20 Saranac LakeThe 90-Miler Adirondack Canoe Classic: September 5-7Halfway to St. Paddy's Day Festival: September 20SPUD FEST at Tucker Farms Great Adirondack Cornmaze: October 4Adirondack Loon Celebration: October 5High Peaks Harvest Festival: October 18Bitters & Bones Turkey Trot: November 27 Schroon LakeAdirondack Marathon Distance Festival: September 27-28Fall for Schroon Festival & Car Show: October 18 SpeculatorSpeculator Bear & Wine Fest: September 20Speculator Apple Fest: September 27Oaktoberfest: September 28 TiconderogaHeritage, Harvest, & Horse Festival: October 5FallFest & Fireworks: September 27 Tupper LakeThe 90-Miler Adirondack Canoe Classic: September 5-7ADK Bark in the Park: September 21OkTUPPERfest: September 27Fall Craft & Vendor Show: October 18Erin Farkas Dewyea Turkey Trot: November 27 WestportAdirondack Harvest Festival: September 20 WilmingtonFestival of Colors: September 13Whiteface Oktoberfest: September 27-28WHOOP UCI Mountain Bike World Series: October 3-5
The Essex County Fair is taking place in Westport from August 13-17, with a week of entertainment, attractions, and fun for local residents and visitors to the region, as it welcomes everyone from across the North Country. Admission to the fair is $15 per person, which includes parking, rides and most shows. Some grandstand entertainment may have a separate fee. This year's fair boasts a full schedule of events. Friday night will feature truck and tractor pulls, while country music fans can look forward to a performance by Vermont singer Jamie Lee Thurston on Saturday night. The always-popular demolition derby will close out the festivities on Sunday. ATV drag races, always a crowd favorite, are making a return this year. Beyond the main arena, attendees will enjoy a variety of shows, including Mythicreatures, a strolling dinosaur show for kids, Xtreme Strong Man, and the World of Wonders, a magical musician show. "We began preparations for the 2025 fair more than a year in advance; but as summer approaches, we have been working steadily, and the fair is looking really good,” said Dennie Westover, Essex County Fair Board president. The Essex County Fair provides a significant boost to the local economy, attracting approximately 10,000 people each year. "Our attendance has increased over the last three years,” Westover revealed. "Families book hotels and make a real trip out of coming to the fair. Stores and restaurants in the area enjoy bigger sales - everyone benefits.” This year, the gate price has been adjusted to $15 per person for those over 2. "We haven't had a price increase in 20 years; we didn't want to do it, but we had to,” Westover explained. The fair, which traces its origins back to 1848 when Elkanah Watson organized the inaugural Essex County-Clinton County Fair, has a rich history. The current grounds were established between 1885 and 1889 by the Essex County Agricultural Society. Even before this year's event, planning for the 2026 fair is already well underway. "I think people would be surprised how many hands it takes to make the fair happen,” Westover remarked. "It’s not just three or four people, it’s several, and it is all done on a volunteer basis.” "I think the fair is still so popular because of the thrill and the excitement,” Westover observed. “It is something that young and old can enjoy together. People get out and meet friends they haven’t seen in years. Seeing the smiles on people’s faces is definitely my favorite part.” Those interested in volunteering with the Essex County Fair are encouraged to call the fair office at 518-962-8650 or visit https://www.essexcountyfair.org/ for more information.
BETA’s Wilmington Mountain Bike Festival is returning for its eighth year, promising an exciting three-day celebration of biking, community, and outdoor adventure. Taking place from August 29 to August 31 at the Wilmington Recreation Park, the festival is set to be a highlight of the season for mountain biking enthusiasts of all ages and skill levels. This year's festival will feature on-site camping, live music, local food and beverages, group trail rides, shuttles, and a kids' mountain bike race. With over 25 miles of beautiful single-track riding, participants can explore the natural beauty of the region while enjoying a variety of activities. The festival features group trail rides throughout Wilmington, Lake Placid, and Keene, with options for novice, intermediate, and advanced riders, as well as dedicated rides for youth and women. The festival kicks off Friday afternoon with the Hardy Hour Group Ride from 4:30–6:30 p.m., a self-guided social ride that culminates at the top of the All In trail. The evening continues with a welcome party featuring food, music, and a bonfire. Dinners must be purchased in advance during online registration for $25 each. Meals will be prepared by Cadence Lodge, with music provided by local DJ Ben Sitts. Saturday’s programming features guided rides in the morning and afternoon, including a women’s ride and a family ride designed to encourage riders of all abilities. Additional activities include shuttled rides for those looking to enjoy longer descents without the climb. Saturday evening brings the famous “Dangertown” bonfire and two live bands on the festival grounds. Registration for Bike Fest isn’t required to join the party, which is free to the community. Spring Street kicks things off from 4 p.m.–7 p.m. with their distinctive mix of old and new rock, blues, and rich vocal harmonies. The Outcrops follow from 7 p.m.–10 p.m., bringing their unique blend of rock ’n’ roll, blues, and soul from the woods of northern New Jersey. Food trucks and local craft beverages will be available throughout the evening. Sunday brings morning group rides in Wilmington and the Hardy Kids MTB Race, which offers younger riders a chance to join in the fun. This race requires separate registration. Later in the day, festival activities move to BETA’s newest trail system, the East Branch Community Trails in Keene, a short 15-minute drive from Wilmington. The East Branch trails offer a variety of options for riders of all abilities, including two new trails completed since last year’s event. Riders can relax between laps in the large field at the trailhead, perfect for lawn chairs and games, while the nearby Monday Tuesday Grill serves food and drinks. You can view the complete event schedule at www.wilmingtonmtbfestival.com/. Participants may also purchase their festival admission tickets on-site. The Wilmington Mountain Bike Festival is a fundraiser for the Barkeater Trails Alliance (BETA), with all proceeds supporting the maintenance and development of local trails. This community-driven event offers a unique opportunity to explore the region's natural beauty while supporting a great cause. "This event is all about bringing people together—whether you're new to mountain biking, a lifelong rider, or just curious about the sport," said Glenn Glover, executive director of BETA. "We’ve worked hard to make sure there’s something for everyone in the community, not just the biking crowd. From live music and food trucks to local vendors and family-friendly activities, it’s a chance for the entire community to come out and celebrate together." BETA builds, maintains, and advocates for a system of community and backcountry trails throughout the greater High Peaks region of the Adirondack Park. BETA maintains more than 125 miles of trails on Forest Preserve, municipal, and private lands in the eastern High Peaks region of the Adirondack Park. Most of the trails are purpose-built for mountain biking or ski touring, but also accommodate other human-powered activities. The organization collaborates with public agencies, including the New York State Department of Environmental Conservation, the Adirondack Park Agency, not-for-profit environmental groups, towns, villages, and private landowners.
The Adirondack Nature Festival for People With Disabilities will take place on Saturday, August 16, from 10 a.m. to 4 p.m. at the Paul Smith’s College Visitor Interpretive Center. This free, fully accessible event welcomes participants of all abilities. Admission is free and open to all, rain or shine, with no reservations required. The festival will feature guided sensory walks, wild edibles tours, forest therapy experiences, adaptive outdoor equipment demonstrations, live music from local acts, storytelling, a campfire sing-along with s’mores, and hands-on workshops in painting and basket-making. Festival attendees can also enjoy a Special Olympics bocce demonstration from the Adirondack Rednecks team, tours of a live monarch butterfly house, and an adaptive orienteering course featuring audio cues and inclusive trail design. The festival venue features gentle, wheelchair-friendly trails and ADA-compliant facilities, so everyone can fully experience and enjoy nature. “Whether you are participating in a nature workshop, an arts and crafts program, or just hanging out listening to live music, the Adirondack Nature Festival for People With Disabilities will provide an opportunity for people of various abilities to connect with nature in many different ways, as well as with each other,” said Nick Friedman, co-founder and executive director of Accessible Adirondack Tourism. “We’re also looking for volunteers with a range of skills to help make the day a success — from welcoming guests and guiding nature walks to helping with activities and supporting vendors and performers. Volunteers will receive a free festival T-shirt and catered lunch. We’re especially excited to invite artists with disabilities to join us as vendors and share their work with the community.” Those interested in volunteering or becoming a vendor can sign up at www.adirondacknaturefestivalforpeoplewithdisabilities.org/volunteer-with-the-adirondack-nature-festival-for-people-with-disabilities. For full festival details, visit www.adirondacknaturefestivalforpeoplewithdisabilities.org. Photo credit: Accessible Adirondack Tourism, Inc.
The 76th Annual Tupper Lake Pro-Am Golf Tournament will take place August 8-10 at the Tupper Lake Golf Club. Registration is open to the public at TupperLakeGolf.com. Tournament green fees and registration start at $100, with several pricing options available for different flights. Cart rental is $40 for the two-day tournament. The tournament attracts golfers from across the Northeast, along with players from as far away as California, Virginia, and Canada for a weekend of competition, camaraderie, and celebration. The event features both professional and amateur divisions, drawing an average of 25 professional golfers and 130 amateur players each year, many of whom take part year after year. Competitors will vie for cash prizes and merchandise, including $2,000 for the first-place professional and $1,000 for the first-place senior professional. Amateurs will compete for TaylorMade merchandise. The excitement kicks off on Friday, August 8, when players can participate in an optional skins game with a $20 entry fee, providing golfers the chance to familiarize themselves with the course. The day continues with the long drive and putting contests, sponsored by TaylorMade, where golfers can showcase their power and precision. On Saturday, August 9, the tournament officially begins with the first round of play. As golfers navigate the challenging course, spectators can enjoy the lively atmosphere and scenic views. In the evening, participants and attendees can unwind with dinner specials at The Clubhouse, located on-site. The tournament concludes on Sunday, August 10, with the final round of play. The tournament culminates with an awards ceremony following each flight. Director of Golf and Course Supervisor, Evan LaBarge, shares his enthusiasm for this year’s milestone tournament. “The Tupper Lake Pro-Am is a summer tradition that continues to grow each year, bringing together the best of our community and the sport of golf,” he said. “It’s all made possible thanks to the dedication of our grounds crew, golf shop team, volunteers, and the generous support of our tournament sponsors, who help make this event one to remember.” Many renowned professional golfers, including Matt Campbell, Scott Berliner, Robert MeHeran, and James Chung, competed in last year’s event. Campbell won the 75th Tupper Lake Open in 2024, capturing the pro title, with Berliner placing second. Robert MeHeran won the Senior Pro, with James Chung finishing as runner-up.Beyond the impressive field of competitors, this milestone tournament is set against the scenic and storied landscape of the Tupper Lake Golf Club—a course that has challenged golfers for generations. Built in 1932 by renowned architect Donald J. Ross, the 18-hole, par-71 layout is widely regarded as one of the Adirondacks’ most challenging and scenic courses. Contact Evan LaBarge at elabarge@tupperlakegolf.com for additional information about the tournament.
The 26th Ironman Lake Placid will take place on Sunday, July 20; its course is defined along roads throughout Lake Placid, Keene, Jay, Upper Jay, and Wilmington. The community is encouraged to get involved with the event, and resources are available to those impacted by the race. This annual event brings a significant number of visitors to the region, including athletes, family members, and spectators, both during and in the weeks leading up to the event, with many opportunities for local residents to become involved. Ironman Lake Placid organizers are encouraging community members to get involved with the event in several ways. More than 1,700 volunteers assist with various aspects of the race, including race transitions from swim to bike and later, from bike to run. They apply sunscreen, assist with wetsuit removal and ensure that athletes can access their personal item bags. Volunteers help to ensure that athletes have access to nourishment and liquids at aid stations along the course. They also assist with crowd movement throughout the day. As the athletes finish the event, volunteers provide snacks and drinks at the finish line. Contact Kristen Boslet at imlakeplacid@Ironmanvolunteers.com to learn more about becoming a volunteer. Again this year, event organizers will host an “Ironman Village” at the Olympic speed skating oval on Thursday, July 17 and Friday, July 18 from 9:00 a.m. to 5:00 p.m., and on Saturday, July 19 from 9:00 a.m. to 3:00 p.m. The “Ironman Village” offers athletes, their families and community members a chance to shop for Ironman merchandise, learn about the area from local exhibitors, sample local products and meet and greet one another. This year’s village will feature an enhanced lounge and more local food vendors. It provides a great opportunity to speak with athletes and wish them well ahead of the event. Ironkids is an excellent opportunity for the kids to get involved on Friday, July 18 at 2:00 p.m. The region’s younger residents, visitors and athletes’ young family members, aged 6-15 can take part in a mini-triathlon with the course specifics determined by age group. The junior group competes in a 50-yard swim, a 2-mile bike ride and a 500-yard run. The intermediate age group goes on a 150-yard swim, a 4-mile bike ride and a 1-mile run. The senior group races on a 300-yard swim, an 8-mile bike ride and a 2-mile run. Visit the Ironkids section of the Ironman website to register or learn more. Ironman Foundation offers another way for the community to benefit from the event. Through its volunteerism and community grant programs, funding is awarded to help schools, summer camps, food banks, environmental groups and similar community organizations. According to Regional Office of Sustainable Tourism COO Mary Jane Lawrence, community organizations in the area have benefitted from the generosity of Ironman Foundation. “Local organizations that have received funding from Ironman Foundation include the Ausable Freshwater Center for portable restroom placement, the Mirror Lake Watershed Association for ongoing efforts to monitor invasive species, and the North Elba Christmas fund,” she said. The grant period is currently open for requests; visit the Ironman Foundation website to learn more.
Community liaison to assist during race training and event The 26th Ironman Lake Placid will take place on Sunday, July 20; its course is defined along roads throughout Lake Placid, Keene, Jay, Upper Jay, and Wilmington. There will be a number of road closures throughout these communities. The public should expect road closures and associated traffic delays beginning shortly after 5:00 a.m. that day. Traffic pattern changes and delays will impact communities along the bike and run course. In Lake Placid/North Elba: Cummings Rd. will be closed from 4:00 a.m. until midnight. Mirror Lake Dr. from Northwood Rd. to Main St. in Lake Placid - closed from 5:00 a.m. until 1:00 a.m on the 21st. Northwood Rd. from Rt. 86 to Mirror Lake Dr. - closed southbound from 6:00 a.m. - 6:00 p.m. Parkside Dr. in Lake Placid - closed from Mirror Lake Dr. to Main St. from 5:00 a.m. until 1:00 a.m on the 21st. Colden Ave., School St., and Mill Pond Dr. from Colden to Main St. - closed from 5:00 a.m. until 3:00 p.m. Main St. from the Post Office to Station St. - closed from 5:00 a.m. until 1:00 a.m on the 21st. Rt. 73 from Mill Pond Dr. to River Rd. - closed from 5:00 a.m. until 1:00 a.m on the 21st. River Rd. - closed from 11:00 a.m. until midnight. Bobsled Run Lane - closed in both directions from 7:00 a.m. until 3:00 p.m. Parking will not be permitted overnight on Saturday, July 19 on Mirror Lake Dr. in front of the tennis courts, nor on Parkside Dr. from Main St. to Mirror Lake Dr. Parking on Main St. from Parkside Dr. near the post office south is also prohibited overnight on Saturday, July19. Outside Lake Placid: Road closures (Route 86) southbound to Lake Placid from Wilmington and Jay 7:00 a.m. until 6:30 p.m. Route 9N closed northbound from Keene to Jay from 7:00 a.m. until 4:00 p.m. Stickney Bridge Rd. - closed northbound from 7:00 a.m. until 4:00 p.m. There will be no vehicular traffic allowed on Stickney Bridge itself in either direction during this time. Route 9N southbound - closed from Stickney Bridge Rd. to the Route 86 intersection from 7:00 a.m. until 4:00 p.m. Bilhuber Rd. will be closed to traffic from 8:00 a.m. until 3:00 p.m. Haselton Rd. will remain open from Bilhuber Rd. to the Town of Black Brook. No vehicle travel south of Bilhuber Rd. will be permitted until 4:00 p.m. Route 73 south/eastbound from Lake Placid to Keene begins at 6:00 a.m. until 4:00 p.m. Notice to residents and businesses along Wilmington Rd: Runner traffic will continue until midnight. A list of traffic detours and road closures, along with the course route, can be found at ironman.com/im-lake-placid-course. Again this year, Ironman Lake Placid organizers have established a community liaison to assist businesses and community members with questions related to race training and travel throughout the region, along with addressing specific race-day issues. The community liaison is the primary point of contact regarding road closures, traffic delays and other inquiries or concerns. Working with race officials and other local agencies will allow them to quickly mitigate any issues that arise. Residents and community members are encouraged to reach out to the Ironman community liaison for assistance before and during the race via email at IMLakePlacidCommunity@ironman.com or by phone at 888-497-5009. According to Ironman Lake Placid Race Director Greg Borzilleri, the community liaison will work closely with the local community to ensure coordination, provide timely information and address any questions that may arise. “The community liaison position was established three years ago and has proven to be extremely successful in assisting businesses and community members,” he said. Recognizing the impact of a large-scale event like Ironman Lake Placid, the Regional Office of Sustainable Tourism (ROOST) led a task force in 2021 to address community concerns, improve safety and logistics and establish ways to communicate more effectively with community members and race participants. The task force evolved, becoming known as the event committee, and remains in place to support the Ironman event. According to ROOST Chief Operating Officer Mary Jane Lawrence, the event committee meets before and after the event to review opportunities for continued improvement. “We recognize that improvement is a continual process,” she said. “The group meets post-race, as well, to review the event and consider additional recommendations based on feedback from athletes, volunteers, businesses and community officials.”
Tupper Lake Field Day is taking place on Saturday, July 19 from 11:00 a.m. until 6:00 p.m. The free event, organized by the Town of Tupper Lake Recreation Department, features a parade, touch-a-truck, vendors, field events, chainsaw carving, food, and music The day begins at 11:00 a.m. with a parade from the Tupper Lake Town Hall to the Tupper Lake Municipal Park, featuring the event’s “Lumberjack Luau” theme. Parade participants will be entered into a contest to determine the best parade floats; the award-winning floats will receive cash prizes of $300, $200, and $100 for first, second, and third place floats. According to Laura LaBarge, recreation and youth activities director for the Town of Tupper Lake, the event is one of the town’s most popular summer events. “It’s so fun to organize this summertime event that brings residents, visitors, and many of our Adirondack neighbors together for a celebration of community,” she said. “This year, we’re hoping to see a lot of Hawaiian shirts in the crowd.” Beginning at noon, there will be an axe throwing competition, providing opportunities for both adults and kids. Attendees both young and old will be able to participate in a variety of field games including classic favorites like sack races, 3-legged races, and tug-of-war battles. Keeping with the “Lumberjack Luau” theme, a traditional mechanical bull ride has been replaced with a surf board, challenging participants to avoid wiping out. A cornhole competition sponsored by Mac’s Safe Ride will offer the chance to challenge friends and neighbors to some friendly competition. Craft vendors, chainsaw carving demonstrations featuring eight different artists, a rock climbing wall, along with face painting and an inflatable bouncy house will provide fun and entertainment throughout the afternoon. A “slime run” is also scheduled for the afternoon - this good, clean event will cover runners in sticky slime. Those wishing to participate are encouraged to wear a white t-shirt so that the colorful slime is apparent as they run along the course. Music to accompany an afternoon foam party will be provided by a DJ. Food trucks will be on-hand throughout the day, offering refreshing drinks and snacks. Those wishing to take part in the parade are encouraged to contact Amanda "Bird" Lizotte at 518-578-6889. Visit tupperlake.com/events/tupper-lake-field-day or the event’s Facebook page for additional information, or to sign up as a vendor.