July 21, 2017 Temporary closure and spectator information for the IRONMAN Lake Placid triathlon on Sunday, July 23 Alternate Routes Included Lake Placid, NY - The 19th annual IRONMAN Lake Placid triathlon will take place from 6:30 a.m. to midnight this Sunday. The triathlon route includes a 2.4-mile swim in Mirror Lake, a 112-mile bike ride through Lake Placid, Keene, Upper Jay, Jay, Ausable Forks, and Wilmington, and a 26.2-mile run and around the Lake Placid village. Temporary road closures will begin at 5 a.m. The following are all estimated times based on New York State Police traffic control. Please use caution and expect delays. Road closures (Rt 86) Northbound in to Lake Placid from Wilmington beginning at 7 a.m. until 6:30 p.m. Rt 86 westbound from Jay to Wilmington will close from 7 a.m. - 6 p.m. Rt 9N will close Northbound from Keene to Jay at 6 a.m until 5 p.m. Rt 9N will close in both directions between Jay and Ausable from 6 a.m. - 5:30 p.m. Road closures (Rt 73) south/eastbound from Lake Placid to Keene beginning at 5 a.m. until 4 p.m. Alternate Routes LAKE PLACID TO JAY From Saranac Avenue/Route 86, go left at Main Street at the High Peaks Resort to Mirror Lake Drive. Left on Northwood Road. Left on Cobble Hill Road. Left on Route 86 to Wilmington. Right on Route 86 to Jay. Expect delays in the Village of Lake Placid, in Wilmington, and in Jay from 8 a.m. to 6 p.m. AUSABLE FORKS TO WILMINGTON North on Main Street at Stewart’s to stop sign. Left on Guideboard Road. Bear left at fork to Silver Lake Road. Left on Bonnieview Road to Wilmington. Expect delays at intersection in Wilmington. AUSABLE FORKS TO SARANAC LAKE/LAKE PLACID North on Main Street at Stewart’s to stop sign. Left on Guideboard Road. Bear left at fork to Silver Lake Road. Left on Union Falls Road to Route 3. Left on Route 3 to Saranac Lake. In Saranac Lake take Route 86 East to Lake Placid. AUSABLE FORKS TO KEENE Route 86 West, crossing Jersey Bridge to Sheldrake Road. Right on North Jay Road. (County Route 64). Left on Valley Road (County Route 58). Right on Trumbulls Corner Road. Left on Route 9N South to Keene. Expect delays in Ausable Forks and at Route 9N intersection. SARANAC LAKE TO I-87 SOUTHBOUND Route 3 West to Tupper Lake. Route 30 South to Long Lake. Route 28N to Newcomb. Route 2 East to Exit 29 on Route I-87 or Route 28N to Warrensburg. POINTS SOUTH ON ROUTE I-87 TO LAKE PLACID From Northbound Route I-87 take exit 29 to Route 2 West to Route 28N. Turn right on Route 28N to Newcomb. Route 28N to Long Lake. Right on Route 30 to Tupper Lake. Right on Route 3 East to Saranac Lake. Take exit 30 towards Keene. Follow route 9N to Rt 73. Expect delays at Keene. POINTS NORTH ON ROUTE I-87 TO LAKE PLACID From Southbound on Route I-87 take exit 31 to Route 9N North. Route 9N North to Elizabethtown. Route 9N North to Route 73. Right on Route 73 to Keene. Expect delays at the intersection in Keene. KEENE TO LAKE PLACID Route 73 Westbound lane open. Expect Delays at River Road/Ski Jumps intersection. Access Village of Lake Placid via Old Military Road. LAKE PLACID TO WILMINGTON/AUSABLE FORKS/I-87 NORTHBOUND From Saranac Avenue/Route 86, go left at Main Street at the High Peaks Resort to Mirror Lake Drive. Left on Northwood Road. Left on Cobble Hill Road. Left on Route 86 to Wilmington. Straight through intersection on Bonnieview Road (County Route 19). Right on Silver Lake Road and follow detour arrows to Ausable Forks. Expect delays in the Village of Lake Placid and in Wilmington from 8 a.m. to 6 p.m. ###

Lake Placid, adirondacks, usa —The Regional Office of Sustainable Tourism (ROOST) is pleased to announce the addition of Catherine Ericson as the Lake Placid and Whiteface Regional Marketing Manager. Ericson has been on the job a few weeks and is serving as a liaison between community stakeholders, travelers, and ROOST, and supports and coordinates destination marketing strategies for the two regions. She oversees the destination websites, LakePlacid.com and WhitefaceRegion.com, and is responsible for the regions’ social media marketing. She has strong ties to the region and an in-depth knowledge of the destination’s assets with regards to tourism. For the past 20 years, Ericsson has lived and worked in Lake Placid, raising two children with her husband. Most recently, she was an integral member of the marketing team for their family-owned businesses that include the Lake Placid Pub & Brewery, Big Slide Brewery and Cake Placid. “Catherine’s mix of marketing, team-building skills and in-depth knowledge of the area is a great asset for us and the communities she now promotes,” said ROOST CEO James McKenna. “We are excited to welcome her to the team and anticipate great contributions from her as we continue to work on collaborative efforts to promote Lake Placid and the Whiteface Region.” “I’m passionate about this community and the quality of life we enjoy here. This region is one of a kind,” Ericson said. “I look forward to working with local organizations and business owners toward increased economic growth by promoting the very experiences that make this such a wonderful place to live.” ROOST is the accredited destination marketing organization (DMO) responsible for promoting Essex, Hamilton and Franklin counties in the Adirondacks of New York. ROOST operates five offices located in Lake Placid, Crown Point, Malone, Tupper Lake and Saranac Lake. For more information about ROOST and its team, visit roostadk.com. ###

July 2017 Lake Placid tops the list of best small towns in upstate New York to visit. The popular travel, food, and entertainment website, thrillist.com, touts the village's hiking, beach, restaurants, and Olympic legacy. Read the article.

Bike Trail Upgrades Part of Governor Cuomo's Adventure NY Initiative Wilmington, N.Y. - More than 1.5 miles of bike trails, including a new loop opportunity, have been added to the Beaver Brook Trail Network in the Adirondacks, New York State Department of Environmental Conservation (DEC) Regional Director Bob Stegemann announced today. The trails are part of the Wilmington Bike Trail Network located on Forest Preserve lands in the Wilmington Wild Forest in the town of Wilmington, Essex County. "DEC continues to work with local government and other stakeholders to expand suitable recreational opportunities on the Adirondack Forest Preserve", said Director Stegemann. "The Adirondacks have long been a destination for hikers, paddlers, and campers during the summer. Now the area is becoming a destination for bikers while protecting the communities and pristine natural resources that have attracted people to the Adirondacks for more than a century." "Mountain biking in the Wilmington Wild Forest has been a huge success for Wilmington," said Randy Preston, Supervisor of the town of Wilmington. "The key has been the partnership between DEC, the town and BETA. DEC has listened to our requests and together we have developed the finest mountain biking trails in the Adirondacks. The system is located in a beautiful forested setting with views of the surrounding mountains which we continue to protect." The new trails were built under contract or agreement with and supervision of DEC as follows: The new 1.0-mile Ante Up Trail was constructed by Adirondack Mountain Club Professional Crew (ADK Pro Crew) and Barkeater Trail Alliance (BETA) volunteers; The new 0.25-mile Beaver Brook View Trail was constructed by BETA volunteers; and A new 0.3 mile section of the Lost Farm Trail was constructed by BETA volunteers. DEC also contracted with the ADK Pro Crew to construct a bridge over Beaver Brook that completes the loop on the Lost Farm Trail. This summer an Excelsior Conservation Corps work crew will improve the Beaver Brook View Trail to meet accessible trail standards to provide access for people with mobility disabilities. The trail improvements were made with $3,000 from the State's Environmental Protection Fund. The new trail increases the total mileage of trails in the Beaver Brook Trail Network to 8.5 miles and the mileage in the Wilmington Bike Trail Network to 21 miles. The Wilmington Bike Trail Network also includes 10 miles in the Flume Trail Network and the 2.5-mile Poor Man's Downhill Trail. Nearly two miles of additional trail mileage will be built this year in the Flume Trail Network, including a connector trail to the Wilmington Reservoir that will provide bikers with a connection between the trail network and the hamlet of Wilmington. This work will be completed through the combined efforts of BETA volunteers, crews from the ADK High School Volunteer Program, and crews from the Student Conservation Association Adirondack Program. The Flume Trail Network currently connects to the nearby Whiteface Mountain Bike Park via both the Lower Connector Trail and the Upper Connector Trail. Those two trails can be used free of charge and accessed from the Kid Kampus Parking Lot. A fee must be paid to use the other 25 trails and the services of the gondola lift and shuttles. Under Governor Cuomo's new Adventure NY Initiative, DEC is making strategic investments to expand access to healthy, active outdoor recreation; connect more New Yorkers and visitors to nature and the outdoors; protect natural resources; and boost local economies. This initiative will support the completion of more than 75 projects over the next three years, ranging from improvements to youth camps and environmental education centers to new boat launches, duck blinds, and hiking trails. National Geographic rated Wilmington one of America's 20 Best Mountain Bike Towns.

ROOST is hosting two informational meetings for Lake Placid marketing partners on Thursday, August 3 in the North Elba Room of the Conference Center at Lake Placid. 10 a.m: Global Sports initiatives update and discussion about the Ironman 70.3 race that will be held Sept. 10, 2017. 11 a.m.: Lake Placid marketing partner meeting to see how the summer is going, to share data that we have collected on the traveler trends, and to discuss ways we can work together in the future. Please RSVP to Kerry Blinn at kerry@roostadk.com if you are able to join us.