ROOST in the news September 17, 2014: Valley News - "New guide offers virtual spins of the Adirondacks" ROOST staff talks about our new website, adirondacksusa.com. ROOST CEO Jim McKenna and VP Carol Joannette are quoted. READ THE ARTICLE

ROOST in the news September 19, 2014: Lake Placid News, "ROOST conducting Lake Placid retail surveys" CEO Jim McKenna is quoted talking about the current ROOST destination planning effort to study the retail environment in Lake Placid, and the survey we are conducting to aid our efforts. Take the survey here. READ THE ARTICLE

Contact: Adam Baldwin Tupper Lake Chamber of Commerce events manager 518-359-3328 events@tupperlake.com TUPPER LAKE — It’s not really fall until you celebrate it at OkTUPPERfest. The event will be held at the Big Tupper Ski Area from 11 a.m. to 6 p.m. Saturday, Sept. 27. Admission is $5 per person or $20 per vehicle. Tupper Lake’s annual take on the traditional German Oktoberfest, OkTUPPERfest, will feature new fun fall activities, plus great music and even helicopter rides. One of the the event’s new features is a hay bale maze that will entertain and challenge kids. It is set to open at noon. Adults will also have a new event to participate in: the Pumpkin Slingshot Contest. It’s exactly what it sounds like, and it starts at 2 p.m. Enter to compete for prizes for the most accurate and farthest shots. Chair lift rides are free with admission, so plan to ride up the mountain for great views of the turning leaves. But for those who want an extra intense fall foliage experience, North Country Heliflite will offer helicopter rides at a great rate, as long as the weather cooperates. Two bands will entertain the crowds throughout the day. At 1:30 p.m., Give ‘em Hell Harry is set to take the stage. The local duo of brothers Ben and Andrew McClelland will play their amazing riffs and unique covers. Then from 4 to 6 p.m., local legends Sling Shot will rock the crowd with their classic rock stylings. For nearly 20 years, Max Gerstenberger, Glen Gonyea, Rob Burnell, along with Ivan McNamara, have entertained the North Country, so come rock out with them. Along with all these great activities, there will also be sack races, apple bobbing, a watermelon-eating contest, a craft fair, raffles and a ski swap. “OkTUPPERfest is a Tupper Lake tradition,” said Tupper Lake Events Manager Adam Baldwin. “This event is pet friendly, so pack the whole family and the dog into the car and come up for a day full of fall fun.” For more information and a full schedule of events, go to www.tupperlake.com/oktupperfest-saturday-september-27-2014 or like OkTUPPERfest on Facebook.

ROOST in the news September 18, 2014: Lake Placid News (and Adirondack Daily Enterprise on September 22) - "Please take the shopping surveys" Lake Placid News' editorial board recommends filling out the surveys ROOST is using to learn more about people's shopping habits in Lake Placid. READ THE ARTICLE

Our destinations in the media September 23, 2014: Liftopia - "Ski Bums Pick: The East’s Top 3 Most Livable Ski Towns" Local restauranteur Andrew Quinn talks to Liftopia about how Lake Placid (and Wilmington!) is the "greatest outdoor destination in the world." READ THE ARTICLE