The Essex County Board of Supervisors passed a resolution this week thanking ROOST Vice President of Marketing Carol Joannette for her 15 years of dedicated, conscientious and exemplary service to the county. Read the Resolution.

ROOST in the news The Valley News writes about Lake Placid being one of three finalists for Ironman's 70.3 World Championship.

RSVP now to the North Country Chamber of Commerce's health insurance seminar on Wednesday, June 24! ROOST has a partnership with the North Country Chamber that lets our members get health insurance through them. Lisa Bedard-Dupee, the chamber’s director of health insurance services, is our members’ direct contact for insurance issues. She will be available to answer any questions about health insurance for both businesses and individuals at the Conference Center at Lake Placid, North Elba Room on Wednesday, June 24. Lisa will lead an informational session from 9 to 10 a.m., then she will meet with people for individual appointments until noon. She looks forward to meeting you and helping you to understand and navigate the health insurance industry. There are some really great health insurance programs available for new businesses or businesses that have never offered health benefits before. This program may be a good fit for your business. Call Lisa now to RSVP or, if you'd like an individual meeting, to make an appointment at 518-563-1000! She would really love to meet you!

Lake Placid’s lodging options are getting even better as local lodging owners are investing in their properties. Several local properties are undergoing major renovations so they can provide up-to-date rooms and services for their customers. Hotel North Woods The Northwoods Inn has been renamed the Hotel North Woods in an overarching rebranding initiative, and the entire property is finishing up a multi-million-dollar renovation that gutted and rebuilt all of their 92 guest rooms. They celebrated with a Grand Reopening Reception last week. One of the newly renovated rooms at the Hotel North Woods. They also added rental bicycles and a new “Outward Hound” program that will make visitors’ dogs feel welcome, among other branding initiatives. Read more about the property’s history here and read about the renovation and rebranding effort here. Mirror Lake Inn The Mirror Lake Inn Resort and Spa recently completed a $4 million renovation. A major series of room renovations at the AAA Four Diamond resort totally refurbished 92 of the inn’s 131 units. The new Cedar Run room in Mirror Lake Inn. Photo courtesy Mirror Lake Inn.Known as the Classic collection of rooms, the project, executed seasonally, began in the fall of 2013. Each has added more than 65 square feet, representing 20 percent more space per room. This is significantly larger than most standard hotel rooms in Lake Placid. As the guest enters these brand new luxe Classic Rooms, the nature of the re-design becomes immediately apparent. The exterior wall features wall-to-wall and floor-to-ceiling glass with French style, sliding doors. Retaining a balcony feel, new sound-proof and energy-efficient doors open our guests to what appears to be a mural of the nearby High Peaks Wilderness Area. Except it’s all very real. The renovations also allow more of our clear, refreshing Adirondack mountain air and ample sunlight to permeate the room, along with a view that overlooks pristine Mirror Lake and the Adirondack High Peaks. The initiative made these rooms very versatile, offering a sleeping area with either two queen-sized beds or a king bed. There is also a year-round, sitting area/porch which offers additional space and comfortable seating. This makes it the perfect place to enjoy a glass of wine or your favorite book. Families in a Classic Room can use the blackout drapes allowing mom and dad to put the kids to bed early, but still enjoy the sitting area for conversation or reading. This optional separation also satisfies the early riser in the family, who can enjoy coffee with a view, or work on the laptop without disturbing others who wish to sleep. In addition, the modernization added more power outlets that are easier to access, placed USB connections in the walls and recessed reading lights over both beds. Quality Inn Lake Placid’s Comfort Inn also recently transitioned to a Quality Inn, and the hotel is undergoing a $1 million renovation. Read more about it in the Lake Placid News.