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Register for the summer job fair now
ROOST and members of the local business community are excited to announce the Lake Placid Job Fair. The purpose is to attract potential employees to the region to fill our full-time, part-time and seasonal staffing needs.
This season's job fair will be held from 2 to 6 p.m. Wednesday, May 20, on the second floor of the Conference Center at Lake Placid.
The job fair is to local businesses who donate a door prize. Don’t miss this chance to meet potential employees face-to-face!
To participate, call Bethany at 518.523.2445 or email her at bvalenze@lakeplacid.com with a completed form: LP-JobFair-Application Summer 2015.
The Lake Placid Job Fair is hosted by ROOST and complimentary to Adirondack regional businesses.
Public invited to Tupper Lake open house
TUPPER LAKE — The public is invited to an open house at the new Tupper Lake Information Center.
The Regional Office of Sustainable Tourism and the Tupper Lake Chamber of Commerce will host the open house. Attendees can meet and greet Michelle Clement, Tupper Lake and Hamilton County marketing director for ROOST, and Adam Baldwin, events administrator for the chamber, both of whom have office space at the Information Center, as well as ROOST CEO James McKenna, members of the chamber board, and local politicians. The center, which was previously home to the Tupper Lake Chamber of Commerce offices, has been renovated to create dual office space and visitor center.
As part of the event, ROOST CEO James McKenna will provide an update on the destination master planning process on which he is working with local stakeholders. The process will help mold Tupper Lake’s future as a premium destination for visitors and a sustainable community for residents.
“The event will be an opportunity for people to come see the new office, bring questions for ROOST and the chamber, and to learn a little more about the marketing and destination planning program underway in Tupper Lake. We hope plenty of people take the opportunity to come talk with us about Tupper Lake’s future,” Clement said.
The open house will run from 5:30 to 7 p.m. Tuesday, May 26, at the Tupper Lake Information Center at 121 Park St. The Well Dressed Food Company will provide refreshments.
Immediately following the open house, Tupper Lake Revitalization Coordinator Melissa McManus will be holding an informal informational meeting for future Main Street Grant Projects at the office. For more information, click here: Tupper Main Street grant meeting press release (1).
Get ready for visitors from Australia
Australia is the most rapidly growing source market of visitors to New York City. It has now exceeded Italy and Spain. The core New York state attractions are in line with what Australian travelers are looking for. I Love New York has established an office in Australia to pave the way for each region of the state to receive its share of Australia's phenomenal growth in visitors to the U.S. The initial objective is to guarantee that each destination and individual that is interested understands this new customer and is prepared to cater to them. We are also bringing key Australian travel industry leadership to tour our attractions and meet with you.
To this end, I Love New York will host a combination Australia Ready Workshops/Familiarization Tour May 11-18.
The workshops are for every representatives of the private sector, government, and organizations that are interested in attracting visitors from Australia. There is no charge to attend the workshops.
Register by May 8, at the links in the attached flyer: Australia Ready ILNY Seminar and Workshop Invite Albany, Syracuse, Buffa... For program questions, contact Jennifer Ackerson at jackerson@alonmarketing.com.
The interactive workshops will include:
• Program kick-off by I Love New York
• A detailed overview of the Australia Outbound Market – Katey Matthews
• How the Australia Travel Industry Works
• One on One appointments by regions with Australia tour operators
• Marketing Presentation with Q and A – Katey Matthews
In addition to the I Love New York Australia staff, the delegation will include a variety of owners and managers who handle a wide demographic of the Australian traveler, including Qantas Holidays, American Express and Flight Centre which is the largest travel trade outlet in Australia.
The following is information related to Australian visitors coming to the U.S.:
• 62% of Australians seeking international destinations are looking for cultural and historical attractions including national parks, monuments and historical locations
• 58% are very interested in local lifestyles, small towns and countrysides
• 39% are looking for dining and gastronomy
• 47% are interested in shopping
• Australians spent $6.8 million in 2013 (ranked 10th in international visitor spending)
• Projected that between 2010-2018 Australian visitors will increase by 33%
Call for Volunteers and Boats!
US National Fly Fishing Team Qualifier in Lake Placid, NY
Lake Placid, adirondacks usa – Lake Placid, NY will play host to the 2015 Team USA Fly Fishing Team’s North Regional Qualifier May 30th – 31st. The nation’s top 24 fly anglers will convene on the area’s trout streams and lakes for a chance to qualify for the World Championships in Vail, CO in 2016.
CALL FOR VOLUNTEERS AND BOATS
Fly Fishing Team USA is looking for volunteers to assist the anglers over the 2 day catch and release competition. Each volunteer’s role will be recording the size and species of every fish caught but sharing some local “intel” never hurts either. Anglers will be fishing on the Ausable River and Saranac River’s while wading, and Mirror Lake from boats.
Sessions will run 8-11am and 2-5pm Saturday and Sunday. Volunteers may help for 1, 2, 3 or all 4 sessions as their schedule permits. All volunteers will receive lunches on both days as well as gifts from the team, sponsors, flies from the anglers and an event T shirt. In addition, volunteers are invited to the awards ceremony at R.F McDougals Pub Hungry Trout Resort Sunday evening.
Never seen a Fly Fishing Completion before? It’s not what you think. There will be 6 anglers spread across roughly 2 miles of stream separated by 200 meters or in a boat with full access to the lake. This is their “beat” and the angler may only fish in this section. This ensures no crowding between competitors and the recreational anglers.
Help out, learn from the best and walk away with more information, new techniques and skills! No experience required other than the love of the outdoors.
For more information on the event and volunteer opportunities please contact Ken Crane at (315) 725-7392 or kcrane377@gmail.com
Communications Update
Communications Update
Team ROOST could be found at Adirondack Day in Albany promoting the region to legislators, and at the Empire State Tourism Conference hosted by the NYS Tourism Industry Association in Albany last month.
And in addition to ongoing media communications, content development and social media distribution, the ROOST communications team was also on the road in April. Kim and Jess attended media receptions on behalf of the Adirondack region in Ottawa, Montreal, Toronto and New York City. The events were organized by I Love New York and facilitated interaction with some top travel media and tour operators in those feeder markets.
In the Media
In case you missed them, following are links to some of the most recent articles that feature our Adirondack Destinations!
CTV News Ottawa featured blogger Laura Paquette, who mentioned the Adirondacks, Saranac Lake, the Wild Center and hiking VIEW
March 2015 issue of Toronto Metro featured Lake Placid after a ROOST-hosted visit (image right >)
equinox.com featured Lake Placid as a destination for fat biking in a March issue VIEW
Fodors featured Cascade Mountain as one of the 10 best spring hikes in the US! VIEW
Travel writer Steve Bergsman posted an article about his Lake Placid visit in the East Valley Tribune on April 6 VIEW
Lake Placid voted one of the best family travel destination on parents.com VIEW
The Wild Center’s new Wild Walk was featured in the LA Times VIEW
Lake Placid eatery featured as one of the best places for pizza in New York State outside of NYC on thrillist.com VIEW