17 May ROOST PRESENTS MARKETING STATUS REPORT TO SPECULATOR OFFICIALS
Speculator, NY – During the Adirondack Speculator Region Chamber of Commerce dinner on May 17, Regional Office of Sustainable Tourism (ROOST) representatives provided a marketing program status report to area officials that outlined ongoing marketing initiatives and future projects.
In 2014, ROOST entered into an contract with Hamilton County to provide destination marketing services. As part of that contract, ROOST manages paid and earned marketing campaigns, associated social media accounts and the destination website, adirondackexperience.com, providing content updates, search engine optimization and hosting.
The presentation provides a snapshot of marketing results for Hamilton County, featuring website statistics for adirondackexperience.com, social media reach, content development (blogs), digital ad and graphic design projects, and more. Adirondack Experience’s Facebook page has seen a 58 percent increase in followers since January!
ROOST has also designed and created websites for the Hamilton County towns of Inlet and the soon-to-be launched site for Indian Lake. ROOST is now working with the Adirondack Speculator Region Chamber of Commerce on a dedicated Speculator site.
The following power point presentation provides a snapshot of ROOST’s marketing efforts and initiatives in Hamilton County: