Resource Toolkit

Resources for Adirondack Businesses and Community Partners

The ROOST team has prepared a resource toolkit for our business and community partners to use to help amplify important messages on a variety of important topics. These tools are available to assist our partners with their messaging efforts. Please feel free to use any of these items. If there is a particular topic that you would like us to help address, please feel free to reach out to us at 

Eclipse ADK Community & Business Resources

On April 8, 2024, the Adirondack region in New York State will be directly in the path of totality for a Total Solar Eclipse. To prepare and excite our community for the incredible shared experience, we are collaborating with community partners to provide information, resources, and tools as we lead up to the path of totality. Be sure to check back as more information will continually be added.

#ShopADK Toolkit

Are you a business owner looking to make the most of the upcoming holiday season? Look no further! The #ShopADK Toolkit is your all-in-one resource to elevate your business as we work together to challenge our communities to make a big impact by shopping small and shopping ADK this season.

Coloring Pages

Whether you are a restaurant owner looking to inspire your youngest patrons, a parent wanting to entertain your children, or a teacher looking for the perfect classroom activity, these unique coloring pages are for you. Simply download and print these FREE coloring and activity pages and let creativity soar.

Road Safety (Share the Road) Toolkit

The Adirondacks offer a lot of adventures for everyone, from daily commutes to scenic drives and from cycling tours to a great race training area. Whether you’re on a bike, motorcycle, vehicle, or RV, we know you want to enjoy your time in the Adirondacks. To do so, safety and respect need to be our utmost priority. In an effort to help spread the important message of safely sharing our Adirondack roadways, we have developed a series of tools including new rack cards for you to have on display at your business or establishment.

Love Your ADK Toolkit

Education is key in bridging the gap between tourism and environmental stewardship. To help, ROOST is offering a toolkit containing a set of Love Your ADK web banners and social posts for Adirondack businesses to use. These will help promote the new Love Your ADK site, an initiative to help educate first-time outdoor recreators on Leave No Trace principles and other Adirondack information.

Media Library

The following resources are available for our Adirondack business partners to use on their websites and social media channels. To use, please be sure to download the images and videos to your computer or device first, and then upload them to your accounts to share. If there is a particular image you are looking for, please feel free to contact your regional ROOST representative or email

Lake Champlain Region

Lake Placid Region

Hamilton County

Saranac Lake Region

Adirondack Hub

Tupper Lake Region

Whiteface Region

Additional Resources

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