#ShopADK Holiday Toolkit
This holiday season, make a big impact by shopping small and shopping in the Adirondacks.
#ShopADK Holiday Marketing Toolkit for Businesses
Through the holiday season and beyond, we are challenging our communities to make a big impact by shopping small and shopping ADK. Your business plays a vital role in keeping our region vibrant. This toolkit gives you simple, impactful ways to promote #ShopADK and encourage both residents and visitors to choose local throughout the holiday season.
Powered by ROOST, the #ShopADK campaign is the Adirondacks, USA brand for supporting Adirondack businesses and makers year-round. It’s built on the knowledge that our communities thrive because of their unique blend of wild landscapes, vibrant downtowns, and creative individuals. Every purchase is a direct investment in the places we love. When you bring the Adirondacks home with you, you help strengthen vibrant communities, minimize impacts on the environment, and keep the authentic spirit of the Adirondacks thriving for generations to come.
Businesses are welcome and encouraged to use #ShopADK brand materials in their promotions. Sharing these resources helps strengthen the campaign and empower any business to showcase the unique spirit of the Adirondacks to visitors and local customers alike.
First, we want to hear from you!
We can only promote what we know about, so as you prepare your business for the holiday shopping season, please share your information with the ROOST team so that we can include it in our promotional efforts.
Event Promotion
Hosting a special event this season? Create an event listing to promote it to visitors and locals. Once submitted, your event will automatically appear on your region’s calendar and be featured in The Insider.
Packages & Promotions
Do you have a special offer or promotion you want to get the word out about during the holiday season? If so, please submit them today using our Packages & Promotions forms.
#ShopADK
Amplify your message when you post it on social media, by using the hashtag #ShopADK.
#ShopADK Flyer
Help spread the word on the importance of shopping locally by proudly displaying the #ShopADK winter flyer.
7 Reasons to #ShopADK
Help share the ways that shopping locally helps make a big impact in our Adirondack communities.
#ShopADK Holiday Logo
Get the #ShopADK logo to use in your images and marketing materials. Available in full color, white, black, PDF, PNG, and JPG.
#ShopADK Logo With Tagline
Access the #ShopADK logo with the ‘Naturally Inspired–Community Driven!’ tagline in your marketing. Available in full color, white, black, PDF, PNG, and JPG.
#ShopADK Social Graphics
Boost your posts with ready-to-use #ShopADK social graphics. Just download and share!