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29 Nov The Lake Placid Winter Guide is now available
November 30, 2017 With the arrival of winter weather, so comes the 2017/18 Lake Placid Winter Guide. The 38-page full-color planning guide is an in-market tool aimed at improving the Lake Placid experience for travelers. In other words, it is meant to help travelers who are already...
15 Nov By the numbers: when are people searching for overnight stays?
ROOST tracks the searches on our booking engine pages and we're already seeing a lot of interest in the nights of New Year's Eve weekend. The chart below shows the frequency each date is appearing in searches for lodging. According to our statistics, visitors tend to...
01 Nov Recap of the Saranac Lake destination marketing review
Nov. 1, 2017 Regional Office of Sustainable Tourism (ROOST) representatives provided a destination marketing program status report to Saranac Lake area residents and officials last Thursday evening, Oct. 26. at the ROOST Saranac Lake office. The two hour event spurred many great questions from audience members...
01 Nov Skate America updates and event schedule
ROOST and ORDA is coordinating with Lake Placid business owners to organize community involvement during the Skate America event November 24-26. To date, 2,500 tickets have been sold for this three-day Grand Prix exhibition skating competition held at the Olympic Center. ROOST’s Lake Placid/Whiteface Region Marketing...
31 Oct Adirondacks in the media
Oct 30, 2017 ROOST hosted, in conjunction with I LOVE NY, influencer Gina Homolka, known for her foodie and travel website skinnytaste.com. Gina has 3.6 million Facebook followers, 615,000 Instagram followers, and 46,000 Twitter followers. She was sharing photos of our area on social media during...
31 Oct ROOST TO HOST LAKE CHAMPLAIN REGIONAL DESTINATION MARKETING REVIEW
For Immediate Release Crown Point, N.Y. — The Regional Office of Sustainable Tourism (ROOST) invites all Lake Champlain region municipal leaders, businesses, organizations, and individuals to attend a short regional destination marketing review, followed by a reception, at the Westport Hotel, 6691 Main Street on Thursday, November 2 from 5:00-6:30 p.m. The...
18 Oct CONFERENCE EXPECTED TO DRAW OVER 1,000 ATTENDEES TO LAKE PLACID
Lake Placid, Adirondacks USA – Over a thousand New York State employees are expected to attend a conference at the Conference Center at Lake Placid starting this Sunday, October 22 - October 25. The event is generating overnight bookings in Lake Placid for Sunday, Monday and Tuesday. As in past...
04 Oct By the numbers – ROOST’s websites’ views
October, 2017 Year to date, ROOST's websites have garnered 2,898,757 sessions, or website visits. This includes our eight destination websites and the umbrella site, adirondacks, usa. It represents an increase of 8.5% over the numbers of sessions we had last year at this time. The sources listed here are any of the referring sources...
21 Sep ROOST creates fall video and foliage reports – please share!
Sept, 2017 - ROOST staff produced a Fall in the Adirondacks video that showcases the foliage and events in our eight regions. We shared on our social media channels, and we would love for you to share as well! Fall colors are coming! As a reminder, ROOST...