Temporary road closure information for the IRONMAN 70.3 Lake Placid on Sunday, September 9 Alternate Routes Included Lake Placid, NY – The 2nd IRONMAN 70.3 Lake Placid triathlon will take place from 6:30 a.m. to 5 p.m. Sunday, Sept 9. The triathlon route includes a 1.2-mile swim in Mirror Lake, a 56-mile bike ride through Lake Placid, Keene, Upper Jay, Jay, Black Brook, and Wilmington, and a 13.1 mile run in and around the Lake Placid village. Temporary road closures will begin at 5 a.m. The following are all estimated times based on New York State Police traffic control. Please use caution and expect delays. Road closures (Rt 86) Northbound in to Lake Placid from Wilmington beginning at 7 a.m. until 2:00 p.m. Rt 86 westbound from Jay to Wilmington will close from 7 a.m. – 1:30 p.m. Rt 9N will close Northbound from Keene to Jay at 6 a.m until 1:30 p.m. Haselton Road will close in both directions on between Bilhuber Rd and Silver Lake Rd 7:00 a.m. -1:00 p.m. Road closures (Rt 73) south/eastbound from Lake Placid to Keene beginning at 5 a.m. until noon. Alternate Routes LAKE PLACID TO JAY: From Saranac Avenue/Route 86, go left at Main Street at the High Peaks Resort to Mirror Lake Drive. Left on Northwood Road. Left on Cobble Hill Road. Left on Route 86 to Wilmington. Right on Route 86 to Jay. Expect delays in the Village of Lake Placid, in Wilmington, and in Jay from 8 a.m. to 6 p.m. AUSABLE FORKS TO WILMINGTON: North on Main Street at Stewart’s to stop sign. Left on Guideboard Road. Bear left at fork to Silver Lake Road. Left on Bonnieview Road to Wilmington. Expect delays at intersection in Wilmington. AUSABLE FORKS TO SARANAC LAKE/LAKE PLACID: North on Main Street at Stewart’s to stop sign. Left on Guideboard Road. Bear left at fork to Silver Lake Road. Left on Union Falls Road to Route 3. Left on Route 3 to Saranac Lake. In Saranac Lake take Route 86 East to Lake Placid. AUSABLE FORKS TO KEENE: Expect delays in Jay. SARANAC LAKE TO I-87 SOUTHBOUND: Route 3 West to Tupper Lake. Route 30 South to Long Lake. Route 28N to Newcomb. Route 2 East to Exit 29 on Route I-87 or Route 28N to Warrensburg. POINTS SOUTH ON ROUTE I-87 TO LAKE PLACID: From Northbound Route I-87 take exit 29 to Route 2 West to Route 28N. Turn right on Route 28N to Newcomb. Route 28N to Long Lake. Right on Route 30 to Tupper Lake. Right on Route 3 East to Saranac Lake. Take exit 30 towards Keene. Follow route 9N to Rt 73. Expect delays at Keene. POINTS NORTH ON ROUTE I-87 TO LAKE PLACID: From Southbound on Route I-87 take exit 31 to Route 9N North. Route 9N North to Elizabethtown. Route 9N North to Route 73. Right on Route 73 to Keene. Expect delays at the intersection in Keene. KEENE TO LAKE PLACID: Route 73 Westbound lane open. Expect Delays at River Road/Ski Jumps intersection. Access Village of Lake Placid via Old Military Road. LAKE PLACID TO WILMINGTON/AUSABLE FORKS/I-87 NORTHBOUND: From Saranac Avenue/Route 86, go left at Main Street at the High Peaks Resort to Mirror Lake Drive. Left on Northwood Road. Left on Cobble Hill Road. Left on Route 86 to Wilmington. Straight through intersection on Bonnieview Road (County Route 19). Right on Silver Lake Road and follow detour arrows to Ausable Forks. Expect delays in the Village of Lake Placid and in Wilmington from 8 a.m. to 6 p.m. ###

Save the date for the inaugural Guest Information Summit and Leave No Trace Workshop With increased interest in hiking and outdoor recreation over the last few years, Lake Placid and the surrounding towns are at a pivotal point in continuing to provide excellent experiences in the Adirondacks, while combatting safety and overuse on our roads and trails. As the saying goes; it takes a village and we need your help! Hotel front desk staff, marketing personnel, and business owners and employees who are in contact with guests and hikers, are frequently asked to make hiking recommendations. Please join the DEC and ROOST and help spread messages of safety, preparedness and best outdoor practices. The summit will provide hiking options for all abilities, give staff the resources to send people to trails that match what they’re looking and prepared for as well as provide information on area regulations. The Leave No Trace workshop will provide invaluable information on wilderness ethics and how to speak to the public about best practices using the Authority of the Resource. Finally, a social media presentation will provide marketing personnel with strategies and messaging that is consistent with NYSDEC and ROOST. Participants will leave with a binder full of resources and information to help guide guests on their best journey and experiences while here in the area. When: Tuesday, Sept. 11 from 9 a.m. - noon Where: The Conference Center at Lake Placid, 2608 Main St., Lake Placid Who: Public facing hotel staff, marketing personnel, business owners, and others who would like to gain more knowledge and resources. Why: Hiking is a top tourism draw to our region and we want to ensure these hikers are educated, prepared, and have the best experience as possible. Please RSVP to Carrie Gentile at ROOST.

ROOST releases results of first-ever Hamilton Country snowmobiler survey Carrie Gentile, communications coordinator Regional Office of Sustainable Tourism direct: 518.621.3665 or 518.523.2445 ext. 123 August 10, 2018 Indian Lake, NY - A study conducted jointly by ROOST and the Indian Lake Chamber of Commerce confirms that snowmobilers contribute to Hamilton County communities by generating overnight stays at local hotels and motels, and dining in restaurants. Of the snowmobilers who completed the survey, more than one-third of them stayed overnight, booking an average of 2.85 nights with an average party size of 4.2 people. They reported spending an average of $450 per day on lodging, meals, shopping, entertainment, attractions and transportation. The respondents who stayed with family or friends, or at their second home, reported an average expenditure of $321 per day, and day-trippers average $190 per day. "The joint study by ROOST and the Town of Indian Lake Chamber of Commerce confirms that snowmobiling is a primary driver of winter tourism in Hamilton County,” said Darrin Harr, director of the Town of Indian Lake Chamber of Commerce. “These snowmobilers have ample money to spend at our businesses. Whatever we can do to get more snowmobilers here will further boost our winter economy.” The 18-question survey, featuring questions about topics ranging from lodging arrangements and other activities they participated in to demographic profile questions, was primarily distributed via ilsnow.com (Indian Lake’s snowmobile website) and yielded 306 results. "This survey further reinforces the point that snowmobiling is not only good for the Adirondacks, but for New York state tourism,” said Indian Lake Supervisor Brian Wells. "The leaders in Albany should understand the value of snowmobiling for the small communities inside the Blue Line and be working with local government to see communities connected by trails that are wide and safe.” The study also suggests that travelers who come for snowmobiling have a slightly higher income than those who travel here for other recreational opportunities. Thirty-eight percent of day trippers report an annual household income between $80,000 and $124,999. Thirty percent of overnight guests reported to be in the same bracket. Twenty-five percent of overnight guests and 30 percent of those who stayed with family/friends or in their second home earned between $125,000 - $200,000. This skews higher than the average annual income of all travelers who reported $87,662 a year on the latest Leisure Travel Study. “This information ensures that ROOST, as the destination marketing organization, will make informed decisions when constructing a marketing plan for snowmobiling in Hamilton County,” said Michelle Clement, ROOST’s Director of Marketing. ROOST will continue to collect data on snowmobiling and its contribution to the Adirondack economy. This survey can serve as a baseline. A copy of the full report can be found here. ###

September, 2018 ROOST 's design staff recently created an Adirondack travel map that includes most of New York's North Country. The navigation map contains a list of the communities and a brief description of its assets. Please stop by the ROOST office at 2608 Main Street to pick up copies for you and your customers and guests!