Essex County Economic Development
Partnering with communities to support economic development that benefits both residents and visitors.
Strengthening Communities Through Strategic Investment and Destination Development
The Regional Office of Sustainable Tourism (ROOST) is the destination marketing and management organization for Essex County and the broader Adirondack region. We work in close partnership with communities to support economic development that benefits both residents and visitors. Our efforts connect tourism, workforce, housing, and business development strategies to help build vibrant, resilient places to live, work, and explore.
We work closely with local governments, businesses, and regional partners to identify opportunities that grow the economy in ways that reflect and respect each community’s character and goals. ROOST supports projects from concept through execution, offering research, guidance, and hands-on coordination to move initiatives forward.
Population
36,744
Estimated resident population as of July 2024.
Total Jobs
10,192
Total employment supported by employer establishments in 2023.
Unemployment Rate
3.5%
Annual average unemployment rate for Essex County.
ROOST's Current Focus Areas Include:
- Housing Solutions to support the year-round workforce
- Lodging Development in under-served markets to expand visitor stays
- Business Attraction and Retention aligned with community needs and service gaps
- Workforce Support including housing, recruitment, and quality of life improvements
- Destination Development projects that enhance both resident and visitor experiences
- Collaborative Grant Support for eligible public and private initiatives that advance community goals
Whether it is through strategic planning, grant support, or connecting local priorities with private investment, ROOST serves as a partner and catalyst, helping transform ideas into meaningful, on-the-ground outcomes.
Median Household Income
$71,661
Median household income estimate from the 2020–2024 ACS.
Active Businesses
1,186
Total employer business establishments in 2023.
Job Growth (Year-Over-Year)
+1.8%
Percent change in total employment from 2022 to 2023.
Meet Your Director of Economic Development
Have a question about ROOST's work in economic development? Adam is your main point of contact for ROOST. Adam is available to answer questions about the region and ROOST’s work and, as needed, connect you with the appropriate team member.