04 Dec Local businesses encouraged to participate in Adirondack Winter Pride weekend
Adirondack Winter Pride weekend is taking place February 27–March 1, 2026, with activities planned throughout Lake Placid and Wilmington for LGBTQ+ residents, visitors, and their allies. Organizers are encouraging businesses, restaurants, hotels, civic groups, individuals, and others throughout the Tri-Lakes region and beyond, to consider participation through sponsorships, events, and special promotions.
Adirondack Winter Pride celebrates the LGBTQ+ community with a weekend that features a range of indoor and outdoor activities for all ages throughout Lake Placid and at the region’s historic Olympic venues. Activities include a welcome reception, skiing at Whiteface Mountain along with an après-ski party, access to Olympic venues, cross-country skiing, and more.
According to Eileen Mowrey, Lake Placid and Whiteface Region manager for the Regional Office of Sustainable Tourism, the event is expected to draw new and returning visitors to the area. “We’re excited to welcome attendees back to the Lake Placid region and hope visitors will take time to explore our local businesses and attractions before and after programmed events,” said Mowrey. “We encourage business owners and managers to think creatively about ways to get involved—whether that’s hosting an evening event or welcome party, offering a special package, or adding a signature cocktail or appetizer to the menu. There are so many great ways to make visitors feel at home.”
Businesses interested in taking part should contact info@adkwinterpride.com with their proposals, plans, and ideas. Packages and promotions may also be submitted directly to LakePlacid.com using the public-facing forms, see forms.roostadk.com/lakeplacid/package.
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