We pride ourselves on being a data-driven organization. ROOST started working with Zartico in 2022 to gather new, advanced insights into visitor travel throughout the Adirondack region.
Zartico supplies geolocation and spend data to provide full spectrum analytical services for use in our marketing, community development, and sustainability efforts.
Our goal with the data is to enhance destination marketing strategies, which aligns with our mission of responsible tourism management and sustainable community development. By leveraging advanced location and spend insights into visitor travel, we aim to effectively manage tourism, optimize marketing efforts, and ensure that the influx of visitors is balanced and sustainable. This approach not only benefits the community and region by fostering responsible tourism practices, but also supports local businesses by providing insights to enhance their services.
Below you can find current available reports generated with Zartico. Stay tuned for exciting updates as we unveil detailed regional-level reports, offering deeper insights into visitor trends and spending patterns.
Interested in learning more about Zartico?
Questions? Get in contact with us